The New ASOS Must-Haves Line Looks Expensive, but It Actually Starts at $10

Macy Cate Williams

I shop a lot (I mean, c'mon, I'm a shopping editor), and one of my most frequently visited sites is ASOS . The brand has its finger on the pulse of upcoming trends, and the prices are always reasonable. That's why I was especially excited that the fashion retailer released ASOS Design Must-Haves , an edit of new-season essentials created by the brand's in-house label.

The best part? Prices start at just $10, and most items don't go over $100. Influencer Lottie Tomlinson is that star of the newest campaign, and we love how her personal style pairs with the pieces. Read on to find out which affordable designs we're shopping.


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