What Is Amazon Prime Day 2020? The Best Early Deals and Shopping Tips

The Editors of Epicurious
·5 mins read

Amazon Prime Day 2020 is fast approaching—and we’re here with your Prime Day preview in advance of providing you with the best Prime Day deals of 2020. This year, Prime Day is taking place on October 13 and 14. The 48-hour bonanza will feature discounts comparable to those traditionally seen only on Black Friday and Cyber Monday. The one catch? You have to be a Prime member to shop the sales. (If you aren’t one already, you can sign up here.)

What Is Prime Day?

Prime Day is Amazon’s own online shopping holiday—and it’s actually two days. Some of the items that will be on sale have already been listed, but like all highly anticipated sales events, there’s a lot of secrecy surrounding most of the deals that’ll be available. If past years are any indication, we can expect deep discounts on Instant Pots (in past years, Amazon sold upward of 300,000 Instant Pots on Prime Day) and hot ticket kitchen products like espresso machines and Dutch ovens. Last year, Epi readers particularly loved the deals on Joule Sous Vide machines, cast-iron skillets, and, weirdly, KitchenAid meat grinder attachments.

When Is Prime Day?

Again, Amazon has not confirmed any specific dates, but reports say that the sale, which is usually held in the summer, will take place at some point in October. Since it’s closer to the end of the year, Prime Day is a good time to get an early start on your holiday shopping this year.

How Does Coronavirus Impact Amazon Prime Day?

Coronavirus has impacted Amazon Prime Day operations: The event has been delayed several times due to COVID-19, and if the virus sees a second surge, it’s possible, though unlikely, that the event could be delayed again. Initially in the pandemic, the company struggled to meet high-order demands, resulting in delayed deliveries. Now, operations are mostly back to normal. We can likely expect shipping without any delays for the actual event on Amazon Prime Day 2020.

How to Shop Amazon Prime Day

Before Prime Day, set a deal alert for anything you have your eye on. You can do this via desktop by adding the item to your shopping cart and clicking “save for later.” Amazon will notify you if the price changes. If you want instant notifications, download the Amazon Shopping app. In the app, you can also choose “today's deals” to preview the sales 24 hours before they go live. Prime Day is an especially good time to purchase kitchen appliances like toaster ovens, waffle makers, and blenders. We suggest having a browse of our product tests and saving any winners that are missing from your kitchen now—the event is known as being particularly great for sales in the home and kitchen department as well as in the tech category.

How to Get Lightning Deals During Amazon Prime Day 2020

We’ll be rounding up the best Amazon Prime Day deals on our favorite kitchen products and updating them throughout the duration of Prime Day. A lot of the sales will be lightning deals, meaning they will only be available for a short period of time (usually an hour). Sometimes inventory sells out well before that time period is up. We’ll be checking and editing our stories— every hour on the hour—to make sure that every deal we offer you is as up to date as possible. Make sure to check our site throughout the day for the most up-to-date info about what’s on sale for Amazon Prime Day.

How We Approach Prime Day Sales Coverage

You won’t see every deal available on Prime Day listed on our site: We will only be featuring products that we have either already approved after one of our rigorous product tests, or products that our editors love using at home. We will also be making sure that the deals are truly deals—this means no reporting fake slashes on inflated prices. Prime Day can be a great way to score on big-ticket items and fun low-risk doodads alike, but it can also be overwhelming. We’re hoping by narrowing the field to the best kitchen and kitchen-related products out there, we can help you make smart purchases.

Early Amazon Prime Day Deals

Early deals for this year’s Amazon Prime Day are live now, including a number of great products in the kitchen and home space. Here are a few that caught our eye, like a mega-discount on a cheery red stand mixer and a bread knife from our product review-winning brand.

PRIME DAY DEAL: KitchenAid 100 Year Limited EditionStand Mixer, Passion Red

$400.00, Amazon

BUY NOW

PRIME DAY DEAL: Anova Culinary Sous Vide Precision Cooker

$199.00, Amazon

BUY NOW

PRIME DAY DEAL: Nordic Ware 9-Inch Round Cake Pan

$17.00, Amazon

BUY NOW

PRIME DAY DEAL: Shun Kanso Bread Knife

$115.00, Amazon

BUY NOW

PRIME DAY DEAL: Vitamix Aer Disc Container, 48 oz.

$145.00, Amazon

BUY NOW

PRIME DAY DEAL: Instant Pot 7-Inch Round Cake Pan

$10.00, Amazon

BUY NOW

Will There Be Competitor Sales During Amazon Prime Day?

Likely, yes. Usually stores like Walmart, Target, and Best Buy try to get in on the sales action by running their own promotions. Similarly, brands like our frequent product-test favorite, Breville, have run their own promotions in the past. We will be monitoring these deals in addition to the ones on Amazon to see if there’s anything worth buying for the kitchen.

Best Deals Sold Last Year

Here’s a list of the most popular kitchen tools Epicurious readers bought last year on Amazon Prime Day.

The Ringer

$16.00, Amazon

BUY NOW

Breville the Barista Express Espresso Machine

$572.00, Amazon

BUY NOW

Breville Smart Oven Compact Convection

$300.00, Amazon

BUY NOW

Philips Twin TurboStar XXL Air Fryer

$180.00, Amazon

BUY NOW

Vitamix 5200 Blender

$488.00, Amazon

BUY NOW

Instant Pot Duo

$79.00, Amazon

BUY NOW

Breville ChefSteps Joule Sous Vide

$200.00, Amazon

BUY NOW

Originally Appeared on Epicurious