Addison Rae's Item Beauty line is now available at Sephora, and it's all under $30

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Addison Rae's Item Beauty line officially launches in Sephora. Image via Instagram/Item Beauty, Instagram/Addison Rae.
Addison Rae's Item Beauty line officially launches in Sephora. Image via Instagram/Item Beauty, Instagram/Addison Rae.

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Canada: she’s finally here! Get ready to become “Obsessed” with Addison Rae’s newest beauty line, Item Beauty.

The cruelty-free and vegan-friendly product line is not only celebrating its first anniversary, but has finally launched at Sephora in Canada and the U.S.

Prior to the launch, the social media star posted a carousel of images on Instagram, where she posed in a Sephora store to celebrate the milestone.

“It’s so surreal,” she captioned the post. “And I’m so, so, so grateful to have y’all on this journey with me. We couldn’t have done it without y’all!”

Sephora even cheekily commented with a “Welcome to the family!”

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The brand, which launched in August 2020, is made up of clean makeup including essentials for lashes, brows, and lips, as well as powders and concealers. The brand also boasts a clean skincare line including cleansers, moisturizers, and cleansing balms.

Shop the entire line below, all of which rings un at under $30.

Lip Quip Clean Moisturizing Lip Gloss

Item Beauty Lip Quip Clean Moisturizing Lip Gloss. Image via Sephora.
Item Beauty Lip Quip Clean Moisturizing Lip Gloss. Image via Sephora.

Available in four colours, this high shine gloss will give you a subtle pop of colour without stickiness. Made with almond oil, camellia, and shea butter, Lip Quip is created to nourish, moisturize, and hydrate all with one swipe.

SHOP IT: Sephora, $18 CAD/$14 USD

Lash Snack Clean Lengthening Mascara

Item Beauty Lash Snack Clean Lengthening Mascara. Image via Sephora.
Item Beauty Lash Snack Clean Lengthening Mascara. Image via Sephora.

Say goodbye to smudges! This flake-free, lengthening mascara is made with conditioners like castor and coconut oils to give your lashes length and hydration.

SHOP IT: Sephora, $20 CAD/$15 USD

Air Hug Clean Lightweight Full-Coverage Concealer

Item Beauty Air Hug Clean Lightweight Full-Coverage Concealer. Image via Sephora.
Item Beauty Air Hug Clean Lightweight Full-Coverage Concealer. Image via Sephora.

Available in 20 shades, this concealer can work for all skin types as it seamlessly melts onto your skin. Cover up any blemishes and enjoy how this concealer packed with papaya and vitamin C will help smooth and brighten your complexion with a natural finish.

SHOP IT: Sephora, $24 CAD/$18 USD

Lid Glaze Clean Long-Lasting Jelly Eyeshadow

Item Beauty Lid Glaze Clean Long-Lasting Jelly Eyeshadow. Image via Sephora.
Item Beauty Lid Glaze Clean Long-Lasting Jelly Eyeshadow. Image via Sephora.

Add some shimmer to your day with this water-based formula. This liquid eye colour is infused with sodium hyaluronate to hydrate, while also giving you an effortless, wet-shine finish that lasts.

SHOP IT: Sephora, $18 CAD/$14 USD

Brow Chow Clean Smudge-Proof Eyebrow Pencil

Item Beauty Brow Chow Clean Smudge-Proof Eyebrow Pencil. Image via Sephora.
Item Beauty Brow Chow Clean Smudge-Proof Eyebrow Pencil. Image via Sephora.

Precision is the name of the game with this two-in-one brow-defining tool. Designed with a fine, triangle tip pencil to give you the fill and definition you need, and a paddle brush to fluff and groom, this eyebrow pencil will give you the fierce brows you want.

SHOP IT: Sephora, $20 CAD/$15 USD

Powder Hour Clean Blurring Powder

Item Beauty Powder Hour Clean Blurring Powder. Image via Sephora.
Item Beauty Powder Hour Clean Blurring Powder. Image via Sephora.

Blur imperfections and smooth your uneven skin—and all with a silky matte finish—thanks to this blurring powder from Item Beauty. Great for all skin types, this formula is made with grass extract to sooth, chamomile to calm your skin, and green tea to moisturize.

SHOP IT: Sephora, $29 CAD/$22 USD

Lite Sauce Clean Balancing Gel Moisturizer with Ceramides

Item Beauty Lite Sauce Clean Balancing Gel Moisturizer with Ceramides. Image via Sephora.
Item Beauty Lite Sauce Clean Balancing Gel Moisturizer with Ceramides. Image via Sephora.

Moisturize, nourish, and support skin all with one balancing gel. Gentle and cooling, the infused murumuru butter will leave your skin feeling refreshed and hydrated without clogging pores or irritating sensitive skin.

SHOP IT: Sephora, $27 CAD/$20 USD

Fast Pass Clean Gentle Gel Cleanser with AHA

Item Beauty Fast Pass Clean Gentle Gel Cleanser with AHA. Image via Sephora.
Item Beauty Fast Pass Clean Gentle Gel Cleanser with AHA. Image via Sephora.

Aloe and cabbage rose flower work as a dynamic duo to soothe and calm, while the natural AHAs help visibly brighten your skin. Lock in moisture with sodium hyaluronate and sit back knowing that this formula works wonders for even the most sensitive of skins.

SHOP IT: Sephora, $24 CAD/$18 USD

Slick Type Clean Makeup Removing Cleansing Balm with Olive Oil

Item Beauty Slick Type Clean Makeup Removing Cleansing Balm with Olive Oil. Image via Sephora.
Item Beauty Slick Type Clean Makeup Removing Cleansing Balm with Olive Oil. Image via Sephora.

This cleansing balm will easily melt away your makeup and dirt, without hurting your skin. Filled with olive fruit oil and grape seed oil, this balm is jam packed with moisturizing ingredients to keep your face feeling fresh and clean.

SHOP IT: Sephora, $27 CAD/$20 USD

One Hit Clean Dewy Setting Spray with Rose Water

Item Beauty One Hit Clean Dewy Setting Spray with Rose Water. Image via Sephora.
Item Beauty One Hit Clean Dewy Setting Spray with Rose Water. Image via Sephora.

Keep your cool with this dewy-finish face mist that helps to prime, set, and refresh thanks to aloe vera and tiger grass extract that work in tandem to calm and soothe. The added lavender and rose waters not only add a light scent, but also help tone and brighten your skin.

SHOP IT: Sephora, $24 CAD/$18 USD

Overdew Clean Intensive Cream Moisturizer with Argan Oil

Item Beauty Overdew Clean Intensive Cream Moisturizer with Argan Oil. Image via Sephora.
Item Beauty Overdew Clean Intensive Cream Moisturizer with Argan Oil. Image via Sephora.

Touted as a must-have for dry skin, this fast absorbing and instantly hydrating moisturizer is made with murumuru butter to nourish, magnolia berry extract to give you an extra daily dose of antioxidants, and tiger grass extract to help your skin feel soft.

SHOP IT: Sephora, $27 CAD/$20 USD

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