Let’s face it—shopping for a quality bra is more effort than it should be, and due to the number of emerging lingerie brands out there, it can be more intimidating than we’d like for it to be. However, when you’re in search of the best bra brands on the market, why not let someone else do the shopping for you?
While you might not have the luxury of a dressing room to try a bra on for size, thanks to the nature of online shopping, we like to look at reviews to get an idea of what people love and what they don’t. So because we want to take advice from those who have tried these brands out for themselves, we found some of the best brands that’ll fit your every need from comfort and support to fit and style—after all, when it comes to things we wear every day, why not have the best?
Check out which designers women love right now, and then shop from each brand for your own lingerie drawer.
Direct-to-consumer lingerie brand has become a trailblazer in making sleek and comfortable bras for everyday activities. Whether you get an unlined option like The Balconette or something with more support like The Scoop, there's no going wrong here.
"Best ever. So comfy. If you have to wear a bra wear this one. I will never wear anything else."
Cuup The Balconette ($68)
So comfortable that you’ll practically feel like you aren’t wearing a bra.
Cuup The Scoop ($68)
We love this perfect shade of taupe.
2. Third Love
ThirdLove launched focusing on size inclusivity for its female customers, and was also the first brand to introduce half-cup sizes. They're especially known for their Classic T-shirt bra, which has over 46,000 reviews which, yes, are almost entirely positive.
“Like magic, it fit perfect! I love my new bra. Will order again!"
Thirdlove 24/7™ Classic T-Shirt Bra ($55)
Now that looks like a comfortable bra.
Thirdlove 24/7™ Lace Contour Plunge Bra ($65)
You’ll feel so pretty wearing this.
3. Hanky Panky
Known for quality lace pieces, Hanky Panky offers a range of sizes for any body type while also ensuring that you’re comfortable.
“I love this bra! Hanky Panky lace is so soft, and the bra is really comfortable. Just what I was looking for!”
Hanky Panky Signature Lace Padded Bralette ($58)
The padding adds a little more structure to this bralette.
Hanky Panky Signature Lace Bralette ($73)
When in doubt, a bralette is one of the most comfortable options out there.
4. Chantelle Intimates
Based on reviews, it’s safe to say that Chantelle Intimates checks all the boxes when it comes to a truly great bra. From support and comfort to versatility, these bras have it all.
“Love Chantelle bras, have been wearing them for two-plus years. Doesn’t matter what style you may choose. All the bras give you excellent support, keep you ‘in’ on the sides, and smooth backs. Could you ask for anything more? I don’t believe so!”
Chantelle Lingerie Rive Gauche Full Coverage Underwire Bra ($88)
There’s a reason everyone loves this bra.
Chantelle Intimates Festivite Underwire Contour Bra ($84)
An everyday bra that works well beneath t-shirts and low-cut tops alike.
5. Fleur du Mal
If you’re looking for something on the sexier side or just something more contemporary, Fleur du Mal will fit your need. One of the brand’s best sellers? Its satin strapless bra. Read a customer’s review below.
“This bra gives great lift and is very sexy, which is a tough combo to find in a strapless bra. It runs small, but that’s easily remedied by taking out the removable padding.”
Fleur du Mal Satin Strapless Underwire Bra ($128)
You can’t help but feel your best self in this convertible bra.
Fleur du Mal Crochet Lace Triangle Bra ($98)
This bralette is too pretty.
Hands down, Natori makes some of the best, chic intimates on the market. From comfortable T-shirt bras to something that’ll make you feel sultry underneath it all, this brand will have exactly what you’re looking for.
On the best-selling T-shirt bra:
“This is the first bra I don’t want to rip off after wearing it all day—so soft, looks great under T-shirts, fabulous!”
Natori Understated Contour Underwire Bra ($66)
Wear this under your favorite white tee.
Natori Flora Underwire Bra ($53)
Now this is a beautiful bra
7. Calvin Klein
At the end of the day, as much as we love gorgeous lingerie, we want something that’s well-made and comfortable. Leave it to Calvin Klein to create a bra that not only does both, but it also doesn’t break the bank.
“These bras are so wonderful that I’ll probably only be buying CK bras from now on! Fit is true to size, quality and attention to detail are beautiful, and support is fantastic! Highly recommend!”
Calvin Klein Seductive Comfort Customized Lift Bra ($44)
This bra has gotten amazing reviews.
Calvin Klein Underwear Perfectly Fit Modern T-Shirt Bra ($46)
Quite possibly the best t-shirt bra around. And it's so soft!
Another brand known for its lace lingerie, Cosabella will be the brand you reach for when you’d prefer to go braless altogether but still want a little more support. If you’re not sure where to start, we suggest the Never Say Never bralette.
“So comfortable! Like wearing a sports bra that is also cute! No support, obviously. But, if you hate bras, like lace, and are pretty perky, then this is for you! I would maybe say runs a tad on the smaller size. I sized one up from my normal dress size so I didn’t feel restricted.”
Cosabella Never Say Never Curvy Sweetie Bra ($65)
This bralette is for the days when the last thing you want to do is wear a bra.
Cosabella Trenta Soft Cup Bra ($62)
A pretty triangle bra is always a nice alternative to standard underwire.
Lively combines style and comfort to create a new category of lingerie the brand has coined "leisurée." It takes elements of lingerie, activewear, and swim, making the bras you'll want to want to live in 24/7.
"One of the most comfortable bras I've worn! I love the fabric, sporty stye and neutral colors."
Lively The Deco Mesh Bralette ($35)
It doesn't get more comfortable than this.
Lively The Mesh Trim No-Wire Bra ($35)
The bra you'll reach for on the daily.
Up next, these are the best maternity bras on the market.
This story was published at an earlier date and has been recently updated.
This article originally appeared on Who What Wear
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