But despite our tremendous spending power, Black women are still overlooked and undervalued in the beauty industry — with fewer than 1% of Black female founders receiving funding. It's a reality that directly affects their communities, but it's something consumers can change right now. "By supporting businesses owned by Black people, you empower our success," explains Nyakio Grieco, founder of Nyakio Beauty. "By investing in Black and brown people with your dollars, you are helping to eliminate generational poverty."
So, as the world comes together to protest police brutality and racial injustice in our country, and you're asking: What can I do? How can I help? The answer — which also includes electing Black officials, reforming racist judicial systems, and employing Black leadership — can also be as simple as buying a new lipgloss. Talk is cheap, and putting your money behind Black-owned businesses is an easy step that can have a measurable impact. Check out 50 of our favorite Black-owned beauty brands, ahead.
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We can think of dozens of Black-owned beauty brands out there that deserve our support now and always, but even as we look to amplify these companies and their amazing products, it isn't hard to notice that there's a huge shortage of Black-owned fragrance brands specifically. For a range of reasons, Black fragrance-brand founders are few and far between, but that doesn't mean the ones making names for themselves in the fragrance industry don't also deserve an equal amount of visibility. In case you're in the market for a new perfume or two, read ahead to check out a few Black-owned fragrance brands guaranteed to make you feel just as amazing as you'll smell.
Gabrielle Union once again proved her cool mom status in the most socially-responsible way possible. The actress shared another photoshoot with her adorable toddler daughter, Kaavia, wearing a coordinating floral-printed crown and face mask as her socially distant summer outfit of the day. Even better: She tagged the company that makes these two accessories, Royal […]
When you think of your shower essentials, bar soap might not be the first thing that comes to mind. Shampoo? Yes. Body scrub? Sure. Shower oil? Go for it. But bar soap? Isn’t that reserved for dads, hotel rooms...
There's a lot that goes into figuring out your curl type, which is why it can be a little confusing to do. Your hair type and curl pattern are ways for you to describe the natural shape of your hair strands as they grow out of your head. Hair types are broken down into four categories (Type 1 to 4) and then further separated into three subcategories for each type (1A, 1B, 1C, etc.), ending with 12 categories total. It sounds easy, but the tricky part is determining which one your hair falls into since many of the subcategories have similar appearances, not to mention that it's possible (and very common) for a person to have more than one curl pattern. Still, if you've looked at all the diagrams and want a general idea of what each hair type looks like, read ahead as we take you through a few examples courtesy of some of your favorite celebrities as your guide.
Summer is great for a lot of things - bright makeup trends, new skin-care products, fresh hairstyles - but there are a few things in the beauty space that are better left for the colder months. As the weather heats up and we're in the sun more, there are a few beauty rules and best practices to follow, especially when it comes to beauty treatments you should and shouldn't get in the summertime. While things like spray tans, dyeing your hair, and getting Botox go together with the warmer months just fine, certain beauty treatments - like those involving lasers - do not. Instead, these trips to the dermatologist or salon are best saved for the fall. If you're not sure what treatments are safe to get during the upcoming season, we tapped a few experts to go over the dos and don'ts of summer cosmetic procedures and skin-care treatments.
For the past few weeks, I've felt something I haven't felt in a long while: hopelessness and despair. While protests against racial injustice go on, I'm forced to compartmentalize my grief and continue carrying the weight of being a healer, teacher, activist, and caregiver on my shoulders.
Dear Unbothered family, Right now, we’re watching as the world makes a major — and much-needed — shift. We’re seeing the kind of reckoning many of us have only read about in history books or heard from our grandparents. But it’s happening. Right before our eyes. And at this very moment, we are members of the movement. But we didn’t just join the movement yesterday. We’ve been here, and we’ve been doing this work. And our content is an imperative reflection of the tireless effort Black women put in every day — at work, at home and on the front lines of social justice. Months ago, the Unbothered team set out to launch a campaign that would celebrate Black life and our relationship with all things summer: barbecues, beaches, bathing suits, and more! We hoped to examine the history and the myths associated with Blackness and our relationship with the water, from shutting down the notion that Black women don’t swim, to finally putting the thought that Black people don’t need sunscreen to rest, to celebrating the communities where many Black folks travel in fellowship and revel in the joys of summer together. But when we realized the devastating effect COVID-19 was having on our communities, we knew we had to serve our audience in a different way. So we shifted. And when the social demonstrations in response to the horrific murders of Breonna Taylor, George Floyd, Ahmaud Arbery, Tony McDade, Oluwatoyin Salau, and so many more started — we knew there was different work to do. That is how Keep That Same Energy was born. This campaign came to life as we navigated the ongoing challenges and changes we so often sustain as Black people. As content creators, we know that our art is a reflection of our lives. And it is our responsibility to bring our audience content that is both relevant and riveting. With that said, we are proud to bring you a platform to celebrate the positive momentum of change by sharing the stories of Black women who are reclaiming joy, defying stereotypes, and proving that summer 2020 definitely isn’t canceled. We are celebrating our Black existence and joy as an act of resistance, and we are doing it in proud partnership with Target. We don’t just work with anybody. We think about who we’re working with and why. This is especially true right now, but it always has been. We take our platform and our responsibility seriously, and we know it is our jobs to challenge brands to support and celebrate Black women genuinely. I am personally proud to work with a company like Target that has not only supported an unprecedented number of Black-owned brands and Black business owners in their stores, but that has also been a consistent partner to the Unbothered team as this program has evolved. As a brand of Black women working tirelessly to change our own company culture, we stand proudly with the Black employees at Target working to do the same at theirs. Together, Unbothered and Target want to send the strong and necessary message that the most impactful way to serve our community and ourselves during this integral time is to “keep that same energy.” So that is what we’re going to do. We’re going to keep celebrating our skin and our unique gifts, we’re going to keep pushing for our joy and our freedom, we’re going to keep experiencing the beauty of summer the way Black people always have. And we’d like for you to come along for the ride with us. Trust me, it’s worth it. Stay safe. Stay sane. Stay Unbothered. Danielle Like what you see? How about some more R29 goodness, right here?
Supergoop has been heralded as one of the most trusted and widely used sunscreen brands on the market, with shoppers even dubbing its cult classic Unseen Sunscreen SPF 40 the “best sunscreen out there.” While shoppers have constantly raved about the OG product for its literally invisible application that makes it perfect for all skin tones — no white cast! Just in time for spring break, the brand has released this new product that shoppers are already calling “a new favorite.”
We may be trading in beach days for socially-distanced backyard hangs this July 4th, but that doesn't mean that the holiday is without its requisite sale bonanza. In fact, this year's online deals are coming out to play in a major way. Go ahead and treat yourself to that beauty something-something you've been eyeing because chances are it's going to be discounted. We know there's a lot out there, from brands to categories and specific products — so, we went ahead and broke down the deals on everything from skincare to makeup and hair by highlighting the star score from the sale. From 25% off a top-rated lash serum to Ulta Beauty's can't-miss summer event, these are the hottest steals worth carting through the weekend. At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. The product details reflect the price and availability at the time of publication. If you buy something we link to on our site, Refinery29 may earn commission. Like what you see? How about some more R29 goodness, right here?Our Readers' Top Stay-At-Home Buys Are On SaleWayfair's July 4th Sale Is Up To 70% OffThe Most Star-Spangled Fashion Sales
If we had $100 to spend, what would we buy? Our answers to this question look decidedly different than they did at the beginning of March. Finances are tight, and not everyone can afford to drop a Benjamin on non-essentials, we get it. Which is why this month's edition of our Shopping team's MVPs is not a guide to what you should be buying — it's simply a list of items that helped us find a small slice of comfort during these uncertain times. We hope maybe one or two can do the same for you. Ahead, the under-$100 products we actually bought, used, and came to rely on over the past 30+ days: from a new chemistry-based deodorant to a cooling mattress pad discovered on Amazon and a $5 D.C.-cherry-blossom bandana that supports Black artists. Scroll on to web-window shop, feel seen, inspired, fatigued, or just connected — all emotions are valid. And be sure to holler out what you've carted for under one hundo that's made these stay-at-home days feel a little bit better. At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.Like what you see? How about some more R29 goodness, right here?The 29 Items That Shaped April — According To YouFound: The Comfiest Chairs To WFH In12 Workout Items To Buy For A Legit Home Gym
Our most prized purchases do not define our lives — but, they can serve as effective reminders of the times during which they were made. While living through a most unusual year, we wanted to cast a wider net outside of our usual monthly top-bought product roundups. So we posed a question to our readers, coworkers, friends, and family: What is the single most useful item you've bought in 2020? From the most basic of utility buys (like butter) to bigger non-essential investments (like a foldable electric bike) and everything in between, we've lined up the shopping stars of quarantine. Scroll on for a glimpse into the goods that helped save someone's butt (literally) while WFH, changed another's coffee habit completely, and enabled one runner to comfortably (and safely) maintain their exercise regime. We want to hear from you: Submit your 2020 product MVP here for a chance to be featured in our story! At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.Like what you see? How about some more R29 goodness, right here?