Wild One is the pet accessory brand going viral on Instagram

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If you are a dog owner, you probably spend an inordinate amount of money buying pet accessories. And that's certainly nothing to be ashamed of because — gosh diggity dog — they deserve it.

From collars to beds to toys to carriers, dogs need a bunch of things to thrive and live comfortably. But sometimes, these essentials can be downright ugly.

Carriers can be bulky, collars can be gaudy, and pet beds can clash with your overall home decor. But one pet brand changing the game for pet accessories is Wild One. With minimal, sleek items for dogs, Wild One is going viral on Instagram for a reason.

Wild One has all the basics for pet care in neutral colors and a modern style. The hero products of the brand are two pet carriers designed for commuter travel and air travel. The durable carriers fit dogs weighing about 20 pounds or less, giving small dogs and puppies a cozy place to curl up while on the road. The commuter carrier is an Instagram fave, though the new air carrier release is on the viral come-up.

With harnesses, collars, leashes and even waste bag carriers, Wild One sells everything a posh pup needs for a daily walk. With all items coming in coordinating colors, your pooch will be the trendiest dog on the block.

The brand even has modern bedding, minimalist toys and sleek dog bowls for a happy dog-friendly home that still fits that ever-important Instagram aesthetic. Though items can be bought separately, Wild One also has kits that allow you to same money on bundles of items. After all, everyone loves a money-saving moment.

The brand even gives back to furry friends in need. Wild One, which is based in Brooklyn, contributes a portion of proceeds from each purchase to a local animal rescue. Each week, the brand sponsors a pet, ensuring they have a healthy and happy road to adoption.

With modestly priced essentials, Wild One is a one-stop-shop for coordinating pet accessories. Because your fur baby deserves only the very best.

Shop: Commuter Carrier, $125

Shop: Travel Carrier, $125

Shop: Harness Walk Kit, $98

Shop: Collar Walk Kit,

Shop: Toy Kit, $58

Shop: Bowl, $25

Shop: Bed, $165