Even in a world where more beauty brands champion a social cause — whether it's donating proceeds to Planned Parenthood or becoming as eco-friendly as possible — than don't, it's still not always easy to figure out if a brand you love is really doing what it says it's doing. From vaguely-worded promises to donate undefined portions of sales to the entirely-too-complex recycling systems that vary from state to state, reading the fine print is essential.
That's also the case when you're trying to figure out if a makeup brand is really, truly, completelycruelty-free. There are multiple labeling systems, along with a bevy of carefully-worded brand statements against animal testing that actually allow for the practice in some instances. So, even for those looking to support these brands, they’re not always easy to find.
To help navigate the waters, we've rounded up some of our favorite cruelty-free beauty brands for you. Ahead, find brands (some independently owned, some owned by a parent company) that don't engage in animal testing with either raw or finished materials and products. They also don't contract other parties to test on animals on their behalf, or sell any products in countries where animal testing is required. Some are drugstore brands, others luxe — but they’re all offering the kind of pigment payoff that’s certifiably lust-worthy, no matter where you stand on the issue.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.
Like what you see? How about some more R29 goodness, right here?
Join In The Know Senior Beauty Editor Jamé Jackson this week as she explores Latinx-owned and founded beauty brands. Shop with Jamé here: https://yhoo.it/3tmbOjh Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.
In The Know is proud to celebrate Latinx Heritage Month. These three brands are just a few Latinx-owned companies that we love, but head to In The Know to find more awesome brands to support year-round! Shop below: La Boticá: https://fave.co/3k7Xacu 787 Coffee: https://fave.co/3AdEAWb Beautyblender: https://fave.co/3hAqRBl Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.
We love our Sephora Favorites kits: they're the easiest way to try out new beauty products we've been curious about, and you know that since they have the Sephora stamp of approval, they're worth the money. Plus, if you're traveling and need minis of your favorite items, they're all available in a favorites kit.
Luna Magic is an Afro-Latinx-owned beauty brand founded in 2019. Luna Magic is an indie beauty brand founded in 2019 by two Afro-Latinx sisters who appeared on Shark Tank earlier this year. The brand currently has several products in its roster including the Desnuda eyeshadow palette.
Tatcha is beloved by so many celebrities that it's not even worth listening to them all. Suffice to say, there's probably not a single icon who hasn't slathered on some Dewy Skin Cream before an event.
They say you don’t truly understand something until you’ve experienced it yourself, and that’s certainly been true for me. After spending nearly a decade writing about beauty, I have only recently come to know...
On this episode of Treat Yourself, Melanie fills us in on her favorite skincare products that will have you looking and feeling your best. The post These luxurious products for your skin are totally worth the splurge appeared first on In The Know.
According to experts and analysts, certain trends are spurring these footwear-focused IPOs. Retail — particularly footwear — is in a strong position right now. Across the board, major retailers and footwear brands have posted sales increases and earnings beats in Q2.