I didn't think it was possible to love a drugstore mascara so much until Maybelline came out with this new volumizing one. Never has an affordable option packed so much product on a brush without it going on goopy or clumpy. It's the closest dupe I've ever seen to my beloved Diorshow. —Lindsay Schallon, senior beauty editor $10, Maybelline Total Temptation Mascara. Get it now!