Ask any stylist what kind of shampoo they use on both themselves and their clients, and I bet they’d all say the same thing: a sulfate-free shampoo. And that’s because sulfates (the sudsy, foamy surfactants used in a ton of traditional shampoos) are actually pretty damaging on your hair. They’re not only super harsh, but they also strip away the good things in your hair, like its natural oils, moisture, and even hair dye.

So even though, yes, sulfates are great at dissolving product buildup and grime, they’re pretty much the mortal enemy of healthy, shiny, moisturized hair. Instead, ditch your harsh formula and try one of these 12 sulfate-free shampoos that are really, truly excellent. They’ll gently cleanse your hair (so no grease or oil) but still leave it feeling soft, moisturized, and healthy.