Too many children continue to not see themselves in the products they play with and read on a daily basis.
So Black-owned businesses ― among them, an independent bookstore and a tableware company ― have sprung up in recent years to help better serve Black kids and their families.
HuffPost Parents has compiled a few of our favorites that your kids will be sure to love, from toddlerdom on up.
Weird Enough Productions
Oh So Paper
Brown Toy Box
Little Likes Kids
Brave + Kind Book Shop
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This article originally appeared on HuffPost and has been updated.