First Look at Target's Next Designer Collaboration: Marimekko for Target

Target revealed it will partner with the Finnish clothing line Marimekko for its latest limited-edition collection today.

The collection of more than 200 print-centric items will be available this spring, Julie Guggemos, Target’s senior vice president of product design and development, announced today on “Good Morning America.”

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In addition to the usual apparel and home good items, the collection will also include some items that are a first for Marimekko – like paddleboards, hammocks and parachutes.

The inspiration for the collection include both the Finnish summer - when the sun stays out until close to midnight – and Finnish culture, which weighs heavily on gatherings among family and friends.

The Marimekko for Target collection – which ranges in price from $7.99 to $499.99 - will be available at all Target stores and from April 17 through May 8, 2016, or while supplies last.

Target’s collaboration with Marimekko is the latest for the Minnesota-based chain. Lilly Pulitzer, Mossimo and Adam Lippes are among the other designers and brands featured in special collections at Target.

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