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Happy Go Scary: McDonald's Needs Some Mascot Help

Julia Bainbridge
Food Editor
May 21, 2014

McDonald’s says its new “Happy” mascot will bring “fun and excitement” to kids’ meals, but Twitter thinks the animated red Happy Meal box is scary. Nightmare-worthy scary.

McDonald’s, maybe we can help. Here are some ways you can tweak this little guy so he’s less teeth “get those chompers away from me” and more “let’s hold hands!”

1 / 7
Maybe put some eyelashes on it?

2 / 7
Maybe some braces, so kids can identify with it?

3 / 7
Glasses? Nerds are nice!

4 / 7
Pharrell's bucket hat seemed to work for him...

5 / 7
What about putting it next to Ronald McDonald? (Eep, never mind. Way scarier.)

6 / 7
Try Taylor Swift? (Aw, they’re friends!)

7 / 7
Just stay with this, guys.