Yahoo Finance Delivers Most-Watched Berkshire Hathaway Shareholders Meeting Ever
Yahoo Finance’s Saturday stream of Warren Buffett’s Berkshire Hathaway shareholders meeting was also Yahoo Finance’s most-streamed broadcast so far this year, according to internal numbers shared with TheWrap. Global live streams on Yahoo’s network Saturday totaled 2.5 million, which was a year-over-year increase of 146%. An additional 3 million live streams came through Twitter, Instagram, Facebook and YouTube, a year-over-year increase of 94%. It even spawned a Twitter trending topic, #YFBuffett. In 2019, viewers watched Yahoo Finance’s stream of the shareholder meeting for about 16.3 minutes on average. This year, there was an increase of 19%, as viewers tuned in longer, averaging about 19.2 minutes across platforms and OTT. Those who watched on desktops this year tuned in for about 60.3 minutes each, on average, while mobile users watched for about 21.4 minutes. Also Read: Yahoo Finance Editor in Chief Andy Serwer Talks 'Obstacles' to Remote Streaming Berkshire Hathaway Shareholder Meeting The trends track with growth Yahoo Finance has observed recently, overall. In March, the outlet saw 101.3 million monthly unique users, according to Comscore. There were 4.25 billion global page views, too, per Verizon Media Insights. Global page views were up 89% month-over-month, as more and more people stayed home and...
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