Where to Score Rihanna’s Super Bowl Halftime Show Beauty and Fashion Looks and More Fenty Merch

Danielle Directo-Meston

February 12, 2023 at 10:42 PM·7 min read

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Some were betting on whether the Kansas City Chiefs or the Philadelphia Eagles will take home the Vince Lombardi Trophy on Sunday (spoiler alert: the Chiefs won) — but for beauty, fashion and music lovers, the money was on what Rihanna would sing and wear today at the Super Bowl.

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The 34-year-old Barbados-born singer wore an all-red look styled by Jahleel Weaver, including a custom Loewe jumpsuit over a glossy bustier and bodysuit, an Alaïa puffer cape, gloves and MM6 Maison Margiela x Salomon sneakers (also available at Bergdorf Goodman, Neiman Marcus and SSense).

As expected, Rihanna wore products from her Fenty Skin and Beauty brands, including the Pro Filt’r Soft Matte Longwear Foundation and the Pro Filt’r Soft Matte Powder Foundation, the Invisimatte Instant Setting and Blotting Powder (which even made a cameo during the show) and the new Fenty Icon Velvet Liquid Lipstick. Her dancers also sported pieces from her Savage X Fenty lingerie and loungewear line, such as the Pin Up Low Impact Sports Bra ($65) and the cotton boxers ($23).

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A post shared by FENTY BEAUTY BY RIHANNA (@fentybeauty)

“That red stage called for the ultimate Rihanna red lip,” said Priscilla Ono, Fenty Beauty global makeup artist, in a statement. “We wanted her beauty look to celebrate this moment and be a true reflection of her timeless beauty. And to me, there’s nothing more iconic to Rihanna than her soft matte skin and a bold red lip.”

Ono also prepped Rihanna’s skin with Fenty Skin’s Pre-Show Glow Instant Retexturizing 10% AHA Treatment ($32), Hydra Vizor Invisible Moisturizer with SPF 30 ($38), Pro Kiss’r Lip-Loving Scrubstick ($16) and the Plush Puddin’ Intensive Recovery Lip Mask ($22).

L.A.-based celebrity nail artist Kimmy Kyees created the 34-year-old singer’s square-shaped manicure. She used CND’s Shellac Devil Red gel nail polish (shop a similar shade here) and treated the star’s hands and nails with the brand’s Cuticle Away, Plexigel Bonder and Builder, No-Wipe+ top coat and SolarOil.

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A post shared by Kimmie Kyees (@kimmiekyees)

At Thursday’s Apple Music Halftime Show press conference, the entrepreneurial superstar said, “the setlist was the biggest challenge … there are probably about 39 versions of the setlist right now. We’re trying to cram 17 years of work into 13 minutes, and it’s difficult.”

She continued, “it’s going to be a celebration of my catalog in the best way. I think we did a pretty good job at narrowing it down.”

At the press conference, Rihanna also wore cosmetics from her own Fenty Beauty line (including the Stunna Lip Paint in the bright red Uncensored shade and the Killawatt Freestyle Highlighter in Girl Next Door/Chic Phreak), and she’s expected to sport her brand’s makeup and skin care products during her big game performance.

“The Fenty Highlighter is definitely helping today because I have yet to sleep,” the new mother said at the conference. (The Hollywood Reporter confirmed after the performance that Rihanna is expecting her second child with A$AP Rocky.) “We were working at the venue all last night and kind of just stayed there and ended up in a prep, and then somehow, I’m here at a press conference right now!”

To celebrate her first Super Bowl appearance and comeback show, Rihanna dropped a range of fashion collections and beauty exclusives from her lineup of labels. Fenty Beauty released an exclusive Game Day lineup ($12 to $76) of lip glosses, matte refillable lipsticks, football-shaped makeup sponges, mini gloss bomb keychains, undereye stickers, stadium-ready makeup bags and more.

Fashionable football fans can wear their Riri pride on their sleeves, too. The star teamed with Philadelphia-based brand Mitchell & Ness for a range of Super Bowl merch ($40 to $5,000) that includes graphic T-shirts and sweaters, available at the label’s website, the NFL’s online shop, Pacsun and Fanatics.com. Savage X Fenty also dropped a limited-edition Game Day collection ($33 to $90; $25 to $113 for VIP members) of limited-edition jerseys, hoodies, sweatpants, beanies and more.

Ahead, we’ve rounded up the best Super Bowl beauty and fashion collections to commemorate Rihanna’s highly-anticipated return to the stage, plus the items she and her crew wore during the big game show.

From her Mitchell & Ness collaboration and Savage X Fenty’s viewing party-ready loungwear, to Fenty Beauty’s limited-edition Game Day collection, see and shop some of the top exclusives from her brands and other labels she wore below before they sell out after halftime.

Fenty Beauty Icon Velvet Liquid Lipstick

Fenty Beauty Icon Velvet Lipstick $29

New on Yahoo

Fenty Beauty Icon Velvet Liquid Lipstick

MM6 Maison Margiela x Salomon Cross High Sneakers

Savage X Fenty Pin Up Low Impact Sports Bra

Savage X Fenty Cotton Boxers

Fenty Beauty Showstopp’r Kit

Fenty Beauty Invisimatte Instant Setting and Blotting Powder

Fenty Beauty Killawatt Freestyle Highlighter

Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation

Fenty Beauty Pro Filt’r Soft Matte Powder Foundation

Fenty Beauty Stunna Lip Paint Longwear Lip Color in Uncensored

Savage X Fenty Limited-Edition LVII Surprise Tee

WinCraft Super Bowl LVII x Rihanna Two-Sided Foam Hand

Mitchell & Ness x Fenty Airbrush Tee

Mitchell & Ness x Fenty NFL Super Bowl Coach Jacket

Savage X Fenty Limited-Edition LVII Cropped Varsity Jersey

Fenty Beauty Semi-Matte Refillable Lipstick: NFL Showstopp’r Edition

Savage x Fenty Unisex Game Day LVII Bandana

Savage X Fenty LVII Cotton Boxers

Fenty Beauty NFL Stadium Bag

Savage X Fenty Limited-Edition LVII Tube Top

Savage X Fenty Game Day LVII Snapback

Savage X Fenty LVII Sweatpants

Fenty Beauty Showstopp’r Sponge

Fenty Beauty Icon Velvet Liquid Lipstick: Showstopp’r Edition

Savage X Fenty Unisex Game Day LVII Fleece Pullover Hoodie

Fenty for Mitchell & Ness Premium Leather Jacket

Fenty Beauty Showstopp’r Undereye Stickers

Fenty Beauty Mini Gloss Bomb & Keychain with Charm

Fenty Beauty Gloss Bomb Universal Lip Luminizer: NFL Showstopp’r Edition

Savage X Fenty Pink Game Day LVII Cuffed Knit Hat

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