Absence makes the heart grow fonder, right? On Nov. 13, Kendall Jenner took a page from Justin Bieber’s book and deactivated her Instagram account, effective immediately. Suddenly, instead of pics showcasing the 20-year-old’s uber-glam life and star-studded circle of friends, the screen simply reads, “Sorry, this page isn’t available.”
While she hasn’t given a definitive statement as to why she chose to bow out from the photo sharing app, she did get a lot of backlash earlier this fall when she posed for Vogue España dressed like a ballerina. (It turned out that many professional ballerinas didn’t like that so much.) For her part, Jenner defended the shoot, taking to her blog to post some thoughts.
“With my Vogue Spain shoot, I didn’t even know I was going to be a ballerina until I went into hair and makeup,” she explained. “I never said I knew ballet and I didn’t practice beforehand. I just show up to do my job!” A few months have passed since that incident, however, so it may not be related to this departure. After all, during a recent interview with Allure, she admitted she sometimes felt the all-consuming nature of being on social media.
While on vacation with Kylie Jenner, Kendall had a realization. “I was just zoning out, taking it all in,” she reported. “And Kylie wouldn’t put her phone down. I’m like, ‘That’s so crazy to me that you’re not experiencing this.’ That was the moment it kind of clicked for me. And I didn’t like it. So sometimes I delete Instagram or Twitter or Snapchat off my phone for a couple of days.” Deleting the app from her phone is different, however, than deleting her account completely.
Maybe she’s taking a page from her brother Rob’s book. Unlike Kendall, Rob deletes his accounts on the regular. The most recent time he wiped his Instagram account was Sept. 8, when he unfollowed everyone (including his baby mama and fiancée Blac Chyna) and deleted all of the photos from the page. Before that, he removed all photos of Chyna from his account in July (after they’d apparently had some sort of spat). He rejoined in August, ironically, to congratulate Kendall on her Vogue cover.
One of Kendall’s other siblings may have influenced her as well. After being robbed in Paris, Kim Kardashian West has taken a break from her social media accounts (though she has not deleted them completely). Perhaps seeing the trauma that Kim went through was a factor in Kendall’s recent decision — or perhaps it was because Kim’s own social media use was cited as the means by which the attackers knew her whereabouts, which facilitated the robbery.
In addition to posting pics from her work photo shoots, the model regularly shared snaps showcasing her impressive figure as well as hanging out with her other famous friends, such as Karlie Kloss and Gigi Hadid. In recent weeks, she also used the platform to encourage her followers to vote. Whether this is some type of digital detox or reaction to the volatility of social media in general, it’s still unclear, but for the time being, her Twitter and Facebook accounts are still active … so there’s that.