Why you can trust us

We independently evaluate the products we review. When you buy via links on our site, we may receive compensation. Read more about how we vet products and deals.

Meet Teddy Bear Lasso: Jason Sudeikis's Apple TV+ character gets adorable Build-a-Bear makeover (exclusive)

Build-A-Bear's Ted Lasso Plush (Photo: Courtesy Build-A-Bear)
  • Oops!
    Something went wrong.
    Please try again later.
  • Oops!
    Something went wrong.
    Please try again later.

Never mind about football: Ted Lasso is life. Jason Sudeikis's hit Apple TV+ comedy is back for a third (and maybe final?) season this spring. And you couldn't ask for a better cheering partner as AFC Richmond takes to the pitch than an all-new Ted Lasso plush bear from Build-a-Bear.

Yahoo Entertainment has your exclusive first look at this adorable Ted-dy bear, which is available now on the official Build-a-Bear website. We think you'll agree that they scored an epic goal by including the familiar Lasso 'stache and sunglasses.

Add a football kit, biscuit package and tea cup to complete your Ted Lasso Build-A-Bear. (Photo: Courtesy of Build-A-Bear)
Add a football kit, biscuit package and tea cup to complete your Ted Lasso Build-a-Bear. (Photo: Courtesy of Build-a-Bear)

The Ted Lasso bear retails for $44 on its lonesome, but serious fans will want to complete the set with a football kit, teacup and a package of those famous Lasso biscuits for an additional $19.50, bringing the total cost up to $63.50. That's a small price to pay for demonstrating your full Richmond pride.

Right now, Ted is the only Lasso-related plush on Team Build-a-Bear. But we're hoping the toy company adds more to its lineup, including Rebecca Welton — with a lion patch instead of a panda, natch — and Coach Beard, complete with shaggy facial fluff. But the real prize would be a Roy Kent plush that we could put here, there and every freakin' where in our humble abodes.

Build-A-Bear's Ted Lasso plush waves a friendly hello. (Photo: Courtesy of Build-A-Bear)
Build-a-Bear's Ted Lasso plush waves a friendly hello. (Photo: Courtesy of Build-A-Bear)

No question about it: this Ted Lasso bear proves that — just like ice cream or a Billy Joel concert — Build-a-Bear never disappoints when it lets you build plush versions of your pop culture favorites.

Build-a-Bear's Ted Lasso plush is available now on the official website.