Snoop Dogg launches new Strawberry Cream Dream ice cream flavor, Dr. Bombay Day holiday before 4/20

While you're gearing up for 4/20 Day on Saturday, why not take a moment to celebrate our newest holiday on April 19: Dr. Bombay Day!

OK, it's not an official holiday and you won't get a day off. But award-winning rap icon and entrepreneur Snoop Dogg is launching the first new flavor of 2024 in his Dr. Bombay Ice Cream line on Friday, "Strawberry Cream Dream," and he has declared April 19 as a new national holiday for people to stock up on snacks before the global cannabis celebration.

"I love my munchies, especially my Dr. Bombay Ice Cream. I am declaring 4/19 Dr. Bombay Day," Snoop Dogg said in a release. "Be sure to hit the store and tell them Dogg sent you."

Grocery stores will be offering special promotions, the release said, including 4 for $20 deals at stores and an additional 2 for $10 deal at Publix.

Snoop Dogg sells ice cream?

After conquering rap music with 12.5 million albums sold in the U.S. (37 million worldwide), an American Music Award and 17 Grammy nominations in his long career, Snoop Dogg has been an actor, a director, even a celebrity chef. Several of his businesses involve weed: he invested in a marijuana delivery service, started a media business focusing on marijuana news, and was the first major celebrity to launch branded cannabis products, "Leafs by Snoop."

Ice cream seems like a natural fit.

Snoop Dogg partnered with Happi Co. and created Bosslady Foods to create "snacks that promote relaxation, rejuvenation, and exploration," according to a release. Dr. Bombay Ice Cream, with flavors curated by Snoop Dogg, was launched in July 2023.

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What is Dr. Bombay Ice Cream?

Dr. Bombay Ice Cream is a mix of sherbert and ice cream with assorted flavorful variegates added. Flavors include Tropical Sherbet Swizzle, Iced Out Orange Cream, Syrupy Waffle Sundaze, and S'more Vibes.

There are three new flavors due out this year, including the new Strawberry Cream Dream coming out Friday, the release said, which includes the logo of Snoop Dogg's Death Row Records. Strawbeyyer Cream Dream is a mix of strawberry sherbet and vanilla ice cream with swirls of strawberry jam, blended with golden sandwich cookies.

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What is Dr. Bombay Day?

Dr. Bombay Ice Cream calls the Snoop-approved holiday a "call to action for 4/20 lovers and dessert lovers alike to prepare for snacking and enjoying a fun weekend."

Where can I buy Dr. Bombay Ice Cream? Does Publix carry it?

Publix and Kroger stores began carrying Dr. Bombay Ice Cream this year, the release said. You also can find it at Walmart, Albertsons, Winn-Dixie, and various additional retailers. Check here for locations near you.

You can also go to shop.drbombaysnax.com and have some delivered.

This article originally appeared on The Daytona Beach News-Journal: Snoop Dogg debuts new Dr. Bombay Ice Cream flavor, announces holiday