Will Smith Launches the #PiggyBackChallenge by Carrying Son Jaden, 20, on His Shoulders

Will Smith Carries Son Jaden, 20, On His Shoulders

Social media users beware, there’s a new challenge coming to take over news feeds thanks to Will Smith.

The proud dad, 50, promptly let his 20-year-old son Jaden ride on his shoulders after he saw another dad doing the same with his toddler. But it was a much funnier sight when Smith propped Jaden up.

“I saw this Father in @Target with his Child on his shoulders… I got Jealous,” Smith wrote alongside the picture, taken by photographer Antonio Palou. “Fathers out there… Y’all ready for the #PiggyBackChallenge?”

Smith also posted a video on his Instagram explaining how the hilarious moment came about. The father-son duo stopped by a Target store in New York City to promote JUST Water being stocked in some locations around the country.

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“We’re going into Target now, Target just took JUST Water in limited locations around the country so we’re going in and we’re just going to do a surprise visit,” Smith says in the video. The video goes on to show the two stocking the bottles on shelves and signing a few for fans.

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“If you go into a Target store, just know that we stocked these shelves,” Jaden tells the camera, before Smith jokingly chastises him: “You’re doing a lot of talking, son. I need to see you work.”

And before they leave, Smith makes Jaden hop on his shoulders for a photo-op with another dad. But despite Jaden’s protests, the fun wasn’t over and Smith insisted on carrying his son up the escalator and out of the store — even though Jaden almost hits his head at one point.

“I thought this was so cool, when the child is on the father’s shoulders. I just want the picture,” Smith tells Jaden, later adding, “This is what love is supposed to look like, I need you to commit.”