Sinclair Expands ‘The National Desk’ to Evenings
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Sinclair Broadcast Group said Tuesday it plans to expand “The National Desk,” its own news program, to evening hours.
The show, which has been available on 68 of Sinclair’s stations, has been airing in the mornings, between 6 a.m. and 9 a.m. eastern. Starting September 27, it will also run from 10 p.m. to midnight eastern, and between 7 p.m. and 9 p.m. Pacific.
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“Across the board, both in audience research and organically from viewers, we have received exceedingly positive feedback that frequently cites the remarkable, unique value of ‘The National Desk’,” said Chris Ripley, president and CEO of Sinclair, in a statement. “Going beyond reporting the news, ‘The National Desk’ offers audiences firsthand coverage that is not always available online or on the national level, and we have found that people are eager for this content. Sinclair cannot wait for ‘The National Desk’ to transform evening news after the success we have seen with its morning launch.”
The morning edition debuted in January.
Mike Garber, the news director of KUTV in Salt Lake City, will take on the role of director of content at “The National Desk,” overseeing the program’s morning, evening and digital editions. “The National Desk” will this summer launch a new website and app.
The company said the main anchor of “The National Desk’s” evening news is still under consideration and will be announced in the coming months. Jan Jeffcoat currently anchors the show’s morning edition.
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