Scopely Acquires ‘Scrabble Go’ Mobile Gaming Developer PierPlay

Scopely has scooped up another subsidiary to add to its growing portfolio of mobile game developers and publishers. The company on Tuesday announced it acquired PierPlay, which it collaborated with to launch its recently launched mobile “Scrabble Go” game. Neither party would disclose terms of the acquisition. Scopely Chief Revenue Officer Tim O’Brien told TheWrap, the two companies were a good culture fit as they shared the vision to build ‘Scrabble Go,’ which has been downloaded over 10 million times. “You can see the results of this successful partnership with the success of the game,” he said. “Scrabble Go” launched March 5 and was one of the first mobile games based on the board game to be officially licensed by Hasbro and Mattel, which own the rights. Scopely says over 2.5 million people play the game daily across the globe. O’Brien said that PierPlay is working on another “casual” mobile gaming title that will launch “soon,” but wouldn’t provide more details. Also Read: Scopely Raises $200 Million From The Chernin Group, Advance in a Bet on Mobile Gaming PierPlay is based in Culver City near Scopely and was founded in 2016. “Scrabble Go” is its first widely-selling mobile title. The...

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