Rome's TV and film market MIA is making strides in its second year under director Lucia Milazzotto, with more than 1,500 industry guests from 58 countries expected, along with 82 planned talks and panels and 130 market screenings.
MIA (Mercato Internazionale Audiovisivo) is scheduled to run Oct. 20-24, in between MIPCOM and AFM. It is designed to make Italy a central point of fall deals with a packed schedule of events, a co-production market and pitching forum, and a matchmaking hub.
"The MIA comes at a time of strategic transition for our industry," said Milazzotto. "It doesn't have the rigid structure of traditional festivals and markets, but the flexibility of a tool, which re-shapes itself to meet the changing needs of the industry."
TV will again be part of MIA programming, and it looks to be in particular focus this year.
As original Italian TV works, such as Gomorrah, 1992 and The Young Pope, have been making international news and created a recent crop of showrunners, what's next in the landscape will be a big topic for the market with its new section MIA TV. Panels include "The Italian journey. A showcase of Italian TV excellence," "Forging Bonds: Can competing free and pay TV outlets partner on ambitious TV drama?," "Italian TV case studies" and a masterclass with showrunners Tim Kring (Heroes) and Gina Gardini (Gomorrah).
A selection of new TV dramas looking for international partners from Italy to Canada to Germany will be pitched, including The Whisperer, Get Lucky, Seven Kings and The Eternal City.
On hand for the market will be a wide variety of international TV executives, including Eleonora Andreatta, director of RAI Fiction; Michael Lappin, director of television international sales and television production at The Weinstein Company; Gary Marenzi, head of entertainment sales & partnerships at IMG U.S.; Andrea Scrosati, executive vp programming at Sky Italia; Vivendi head of content development Amandine Maudet; Jonas Bauer, StudioCanal's head of international acquisitions and co-productions; AMC senior vp international programming Kristin Jones; Felipe Tewes, Netflix senior manager of acquisitions; and Lorenzo De Maio, William Morris Endeavor's head of international packaging.
On the film side, projects pitching the co-production market include Sally Potter's latest movie, Molly, and the directorial debut of actor James D'Arcy, The Long Way Round. New Italian projects being presented include Rosso Istanbul by Ferzan Ozpetek and True Love by the Manetti Bros.