Ridley Scott's RSA Films has launched RSA VR, a new division dedicated to the development and production of virtual reality, augmented reality and mixed media.
Jen Dennis, who has collaborated with Scott to lead RSA's VR practice to date, is serving as co-executive producer on The Martian VR Experience, the companion piece to Scott's The Martian.
The first project out of RSA VR is for Scott's Alien: Covenant, in partnership with Twentieth Century Fox's FoxNext and Technicolor's MPC.
"We have been heavily involved in VR for the past few years, and having a dedicated standalone division underscores our commitment to immersive media in both the brand and entertainment space," Jules Daly, president, RSA Films, said.
Daly added: "In addition to being one of the most well regarded producers in commercials and content, Jen Dennis brings hands-on experience developing and producing VR and is among the foremost influencers in the space. Ridley has a long lineage as a pioneer in creative technology, and RSA's roster includes incredibly talented directors who understand the unique language of VR. We are pleased to offer this formidable resource to our clients."
"RSA has been a great partner with Fox and a pioneer in virtual reality," commented Salil Mehta, president, FoxNext. "We are excited to continue our successful collaboration with Ridley, Jules and Jen that started with The Martian VR Experience and continues with our upcoming VR experience for Alien: Covenant."
RSA's latest work in VR includes Juriaan Booij's 360 immersive film campaign for Siemens, and the David Karlak-directed VR experience for Alien: Covenant, executive produced by Ridley Scott and Jen Dennis. Other projects in development include Blackbox, a VR episodic series in partnership with Endless VR directed by Karlak, and a soon-to-be-announced VR documentary episodic series directed by photographer and director Michael Muller.