Twitter is calling a boycott of the popular company Goya Foods after its CEO Robert Unanue heaped praise on Donald Trump following the signing of an executive order establishing the White House Hispanic Prosperity Initiative.
"We're all truly blessed—at the same time—to have a leader like President Trump, who is a builder," Unanue said. "And that's what my grandfather did. He came to this country to build, to grow, to prosper."
Between Unanue classifying Trump as a "builder" without mentioning that the word calls to mind the infamous "build that wall" chant from his 2016 presidential campaign, and Trump's cringeworthy vow to "stand arm-in-arm with the Hispanic community to make sure every child can grow up in peace" as thousands of innocent kids remain in cages while in the custody of Border Patrol, many pointed out that the entire scene was a mess.
Still, it may not be as big of a mess as the one Unanue has created by aligning himself with Trump, and potentially hurting his multi-million dollar family business in the process.
CEO of Goya Foods, Robert Unanue: "We're all truly blessed to have a leader like President Trump"— MGinFlorida (@margaretccfl) July 9, 2020
He says this while Latinx children and families are in concentration camps. Never buying their products again.#BoycottGoya
I prefer companies that don’t support racists who kidnap kids and keep them in cages.— politimom (@DawnCuny) July 9, 2020
Shame on you slobbering all over this sociopath. #boycottGoya
LATIN ROLL CALL!!— joelhashtagking 🤴🏽 (@JoelHashtagKing) July 9, 2020
This is the CEO of @GoyaFoods! Time to #BoycottGoya! It’s all I’ve ever eaten, but they sold out to the republicans and T*ump!
Don’t you realize that he fights for legislation that hurts and criminalizes YOUR consumers! GTFO!pic.twitter.com/37kbex5Sg3
Trump's anti-immigrant rhetoric and policies have fueled hate crimes, separated families, put children in cages.— Ald. Carlos Ramirez-Rosa🏳️🌈🇵🇷 (@CDRosa) July 9, 2020
Yet the CEO of @GoyaFoods - who depends on immigrant communities - says "we're truly blessed to have a leader like President Trump"!? #BoycottGoya #BoycottGoyaFoods
The CEO of @GoyaFoods thinks we’re "blessed to have a leader" who's letting this pandemic kill us, cage our children, and constantly dehumanizes us.— Voto Latino (@votolatino) July 9, 2020
Yo Goya, tell your man to stop praising a racist. Latinos made him and his family rich by buying Goya products for decades. https://t.co/KZzUAE3UfE
In the 1930s, Don Prudencio Unanue and his wife Carolina migrated from Spain to Puerto Rico before opening their first small storefront in Manhattan shortly thereafter. Last year, Trump referred to the U.S. territory as "one of the most corrupt places on earth."
Puerto Rico is one of the most corrupt places on earth. Their political system is broken and their politicians are either Incompetent or Corrupt. Congress approved Billions of Dollars last time, more than anyplace else has ever gotten, and it is sent to Crooked Pols. No good!....— Donald J. Trump (@realDonaldTrump) August 28, 2019
If you're committed to moving on from Goya, here are some alternatives:
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