Paris Jackson Stars in New Skims Campaign: 'It's a Full Circle Moment'

Paris Jackson Stars in New Skims Campaign
Paris Jackson Stars in New Skims Campaign
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courtesy skims

Kim Kardashian's SKIMS has a new and familiar face!

On Monday, actress Paris Jackson, 24, was unveiled as a model for the shapewear line's latest campaign, Swim.

In a sultry snap, the daughter of late singer Michael Jackson lays on a nude monogrammed SKIMS blanket as she gives the camera a fierce look. Wearing a beige-hued bikini with a matching coverup tied around her waist, Paris's fresh face and small hoop earrings with jeweled accents complete her look.

Paris serves the same smize while donning a plunging v-neck one-piece with sheer sleeves in one photo, and effortlessly rocks a blue onesie with a matching SKIMS blanket draped around her shoulders in another.

Paris Jackson Stars in New Skims Campaign
Paris Jackson Stars in New Skims Campaign

courtesy skims

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Singer Bella Poarch, and actress Madison Bailey also star in the campaign.

"I've known Kim for a while and have always admired her style, so to be in the latest swim campaign for SKIMS is a full circle moment. I love the brand and doing this shoot was so much fun," said Paris in a release shared with PEOPLE.

Paris Jackson Stars in New Skims Campaign
Paris Jackson Stars in New Skims Campaign

courtesy skims

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Alongside an Instagram carousel of her SKIMS looks, Paris also wrote, "doing this shoot was a blast, and the team was impeccable."

Bella Poarch added in the release, "I'm so thrilled to be a part of the new SKIMS Swim campaign! I'm obsessed with the new collection - from gloves to dresses, there is so much to choose from and I love how the brand always pushes style boundaries this way. I couldn't be more excited to work with them."

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Praising SKIMS for its "iconic campaigns," Bailey said, "to be a part of the latest one for Swim was so exciting! I'm a huge fan of the brand and this collection is so fun, I'll be wearing it all Summer long."

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Cobrasnake (Mark Hunter) served as the photographer and director.

The Swim collection is scheduled to be released on Thursday, July 28th.