Pamela Anderson Throws Back to Her Iconic ‘90s Looks in New Missguided Ad Campaign

Pamela Anderson has no qualms about slipping into a bathing suit.

The 48-year-old actress/model is the new face of British retailer Missguided’s Spring/Summer 2016 campaign, in which she poses in colorful swimwear, plunging lace-up body suits, and lots of ‘90s-inspired looks that are quite similar to her own style. There’s even a throwback to her 1999 look at the MTV VMAs, where she showed up wearing a giant, pink furry hat.

In a statement, the founder of Missguided said that Pamela was chosen to represent their brand because she’s like a “Missguided spirit animal” and embodies their “brand attitude and resonates with a large proportion” of their “audience who grew up in the '90s.”

Check out this video for a look at the former Baywatch star’s latest modeling shots, and tune in to The Insider With Yahoo on TV tonight for the latest in entertainment news.