Ariana Grande is the newest Viva Glam spokesperson for 2016. (Photo: MAC Cosmetics)
Today is World AIDS Day, and no one in the beauty industry has raised more money and awareness for HIV/AIDS than MAC. The cosmetics brand created the MAC AIDS Fund back in 1994, and have donated every cent from their Viva Glam lip products to help those affected around the world.
Over the years, MAC has partnered with 24 unique and provocative celebrities — like Ariana Grande, Miley Cyrus, Rihanna, Nicki Minaj, Lady Gaga, Cyndi Lauper, Ru Paul, Fergie, Mary J. Blige, Christina Aguilera, Pamela Anderson, and Eve, among others — to create signature lip shades and promote the cause. Today, in honor of World AIDS Day, MAC announced some incredible news: Their fund has raised $400 million though the sale of their Viva Glam lipsticks and glosses. This makes the Canadian-based company the largest corporate non-pharmaceutical donor in the fight against HIV/AIDS. On top of that, 19,000 global MAC makeup artists volunteer at HIV/AIDS organizations every year.
Click here to pick up a MAC Viva Glam product that donates to the cause. Purchasing one of these lip products can:
Purchase 254 condoms to prevent the transmission of HIV
Provide fresh fruit, vegetables, and grocery essentials to a mother and child affected by HIV for a full week
Provide 32 Safer Sex Kits, which include condoms, lubricant and instructions
Provide a clean, safe place to sleep for two nights for one resident living with HIV/AIDS
Buy 10 individually tailored, nutritious meals for a person affected by HIV/AIDS
Purchase one rapid oral HIV test
Provide crisis counseling to a person living with AIDS who is also struggling with drug addiction, mental illness and homelessness
Provide a new job interview shirt and tie for one resident at an HIV/AIDS housing organization
Buy a pair of school shoes for a child orphaned by AIDS
Test 14 pregnant mothers for HIV
Bravo, MAC! Keep up the amazing work!