Disney’s Maker Studios Partners With Vimeo for Exclusive VOD Content
Disney’s Maker Studios Partners With Vimeo for Exclusive VOD ContentMaker Studios and Vimeo will collaborate to create exclusive content for global distribution, as well as bringing together Maker’s massive community of creators with Vimeo’s global VOD platform, Vimeo on Demand.
As part of the partnership, Vimeo will fund Maker Studios content and distribute it in exclusive windows on Vimeo on Demand throughout 2015. Vimeo on Demand is the largest open, global, self-distribution VOD platform and will be made available to Maker’s community of 55,000 creators.
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Maker, a wholly owned subsidiary of The Walt Disney Company, attracts over 9.5 billion views per month with its direct-to-consumer distribution model. This partnership with Vimeo will allow the company to reach even further.
“Maker is always excited to create original programs that reach audiences across platforms, and Vimeo will be a great partner to distribute new ideas,” said Maker Studios chief strategy officer Courtney Holt.
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Maker creators will also gain discounted Vimeo PRO accounts to publish work on the platform, and gain access to educational sessions to learn how to start selling their original films on Vimeo on Demand. Vimeo PRO provides a way for creators to showcase their work in Vimeo’s HD player, without ads, on any device.
“We’re excited to welcome Maker’s incredible community of creators to the Vimeo On Demand platform, allowing them to bring their content to new audiences and earn more revenue through direct VOD sales,” said Vimeo CEO Kerry Trainor.
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