NBCU’s Peacock Will Have Tiered Price Structure, Launch Early For Comcast Subscribers
Peacock’s feathers will fly a little bit earlier for Comcast subscribers. NBCUniversal announced that its upcoming streaming service will launch on April 15 for Comcast Xfinity X1 and Flex subscribers. It will become available nationwide on July 15, a little more than a week before the start of the 2020 Tokyo Olympics. Peacock will also have two separate tiers of service, both of which will be free to Comcast and Cox’s 24 million subscribers. By the end of 2024, the company expects to have between 30-35 million subscribers. “This is a very exciting time for our company, as we chart the future of entertainment,” said Steve Burke, Chairman of NBCUniversal. “We have one of the most enviable collections of media brands and the strongest ad sales track record in the business. Capitalizing on these key strengths, we are taking a unique approach to streaming that brings value to customers, advertisers and shareholders.” Also Read: FX Chief on Hulu Partnership and Why Streaming Will Lead to an 'Overwhelming Amount of Content' The free option, called Peacock Free, will include next-day access to current seasons of freshman broadcast series on NBC, as well as library content and curated daily news and sports...
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