How NBC’s ‘Transplant’ Has Become a Stealth Hit
“Transplant” upgraded its title from a double entendre to a triple entendre when NBC imported the medical drama from Canada. Turns out, that international acquisition was a wise move — especially if you ask the folks at TiVo. (Yes, that company is still a thing, more or less.) The series, which centers on an ER doctor who fled his native Syria for Canada, is currently the most-watched scripted series on broadcast television, averaging 5.2 million total viewers per episode. (CBS’ “NCIS” will definitely have something to say about that when it returns next month as more established series come back on air following production delays due to the pandemic.) One key factor in the success of “Transplant” is viewers catching up to it later. The one-hour drama has posted the largest three-day delayed-viewing lifts for a scripted series across all of TV (broadcast and cable) every week for each of the five weeks that we have Nielsen numbers for the show. The same growth claim can be made for each of the first four episodes after seven days of delayed viewing. Live + 7 Day figures are not yet available for the week Episode 105 aired, but on the season,...
Read original story How NBC’s ‘Transplant’ Has Become a Stealth Hit At TheWrap
