Need a Mood Booster? The Dopamine Beauty Trend Is the Perfect Solution

·1 min read

As everyone is slowly but surely dusting off the debris of the pandemic as best as they can, beauty enthusiasts are back to experimenting with their makeup looks and daring to be creative again. As much as we love to see fresh faces and Hailey Bieber-esque skin recreations, we've missed self-expression. Beauty is the rose that grew from concrete and in that same existence, we are seeing the emergence of the Dopamine Beauty trend.

Coined by Beyoncé's makeup artist Sir John as "dopamine glam," dopamine beauty is genuinely the reimagination of makeup and innovation as we know it. Reminiscent of the electric and striking makeup application from the '80s, dopamine beauty is all about color and experimenting with unconventional looks. The aim? To boost your mood and excite those physical and mental feel-good neurotransmitters.

When it comes to dopamine makeup, bold lipsticks, colored blush, graphic eyeliners or colored eyelashes are great places to start when tapping into the trend. However dopamine beauty isn't just limited to your face. Statement accessories and other extensions of beauty, such as nail art, colorful and interactive barrettes and hair clips, will heighten your dopamine levels.

However you decide to recreate it for yourself, we're positive that dopamine beauty is one trend that may be around to stay. If you're interested in trying the dopamine beauty trend, we've included a few examples of the trend below for inspiration.


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A post shared by S I R J O H N (@sirjohn)


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A post shared by Lou (@makeupbylourose)