This Merc-Inspired Kitchen Sign Is Too Cute


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It's the ultimate dream of Pioneer Woman fans everywhere: visiting The Merc! (Well, that and meeting Walter in real life, but we digress.) The Mercantile really is where it's at: One-part bakery, one-part restaurant, and one-part bustling storefront, it's quickly become one of the most charming spots in Ree Drummond's town of Pawhuska, Oklahoma.

But what if we told you that you really could visit The Merc—or feel like you did, anyway—and all without leaving your home? 🤯

It's true: Thanks to the latest launch from The Pioneer Woman Collection at Walmart, you'll feel like you're walking into the hallowed, scone-scented halls of The Merc without so much as opening your front door. The new Mercantile Sign, now available at Walmart, will help you bring a little bit of Oklahoma to any corner of your home—and it's just plain cute to boot.

Featuring bold black lines and a rustic-looking off-white background, the sign features the classic Pioneer Woman insignias you've come to know and love as well as the word "Mercantile." There are two dates included, too—1910 and 2016—both of which carry a beautiful history: The Merc first opened its doors on October 31, 2016, but the building itself was built all the way back in 1903 and became the Osage Mercantile Company in 1910.

"It took a lot to get here, but now it brings me so much joy," Ree says of the sign's namesake, which has since become a true Pawhuska landmark, attracting upwards of 6,000 (!) visitors per day on average.

There's more where this sign came from, by the way! New launches from the Pioneer Woman Collection also include a Harvest Market Sign that would look positively dreamy on any front porch, and a reversible tabletop sign (it reads "Happiness is Homemade" on one side and "Bless this Home" on the other). Grab them all, and you might even outdo The Merc's décor!