Mattel, Universal, and Oscar winner Akiva Goldman team up for ‘Monster High’ movie

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It’s “Barbie” meets the Dark Universe

Mattel, the toy company/studio behind last year’s mega-blockbuster “Barbie,” has teamed up with Universal Pictures and prolific screenwriter and producer Akiva Goldsman and his company Weed Road to develop “Monster High,” a live-action theatrical film based on a popular line of dolls. 

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Launched in 2010, the Monster High line consists of fashion dolls inspired by horror movies, monsters from folklore, and other bits of spooky pop culture, which have in turn inspired an animated web series, an animated TV series, video games, book series, and a live-action made-for-TV musical. Monster High is aimed at girls 7-14 who want something different from Barbie. 

The cinematic world of “Monster High” is built around a high school in the town of New Salem attended by the children of famous monsters. The characters include Frankie Stein, daughter of Frankenstein’s monster and his bride; Dracula’s daughter Draculaura; and Clawdeen Wolf, daughter of the Wolfman. 

In a statement, Mattel Films president Robbie Brenner said “Monster High helps fans discover the great beauty in being true to yourself and celebrates the unique sensibilities at the core of who we are as individuals. We’re proud to partner with Universal Pictures and the brilliant Akiva Goldsman to usher this important message to audiences worldwide.”

“I’ve been fascinated by Monster High since my daughters were obsessed with the dolls as kids,” said Goldsman, who is also a producer on Mattel Films’ in-development “Major Matt Mason” starring Tom Hanks. “I’m thrilled to once again join forces with Robbie Brenner and our friends at Mattel to help bring this iconic property to life.” 

As of now, no writer or director is attached to the project. 

Goldsman won an Academy Award for writing the screenplay for “A Beautiful Mind,” and has since served as a writer and producer of successful projects across many genres. He wrote “The Da Vinci Code,” produced “Mr. & Mrs. Smith” and “Lone Survivor,” and co-created the Star Trek series “Picard” and “Strange New Worlds” and the Apple TV+ limited series “The Crowded Room.”

Following the success of Barbie, Mattel Films is going full speed ahead in developing its toy properties for feature films. Other projects announced include a “surrealistic” take on “Barney” from Daniel Kaluuya, a Polly Pocket feature from Lena Dunham and Lily Collins, and a “Masters of the Universe” directed by Travis Knight and starring Nicholas Galitzine that’s slated for release in 2026.

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