Mariah Carey’s Holiday Takeover Continues With New Victoria’s Secret Campaign

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A multifaceted star! Just weeks after appearing in a Christmas campaign with her kids for The Children’s Place, Mariah Carey is turning up the heat as the face (and body) of Victoria’s Secret’s holiday collection.

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The reigning Queen of Christmas appears in a series of photos showing off some of her favorite festive pieces from the store, including glamorous red lingerie, a “candy cane dreams” corset and a gold sequined bra. Pricing ranges from $59.95 for a modal and lace mini slip to $99.95 for the gold sequined floral underwire slip (pictured below).

mariah carey victorias secret
mariah carey victorias secret

Price: $59.95+

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Photographed by Ethan James Green and styled by Gabriela Karefa-Johnson, the campaign helped to kick off “Mariah Season” on victoriassecret.com, with “seasonally-inspired pieces that highlight the playful essence of the holidays,” per the brand. And while Carey gravitates towards the glam, the site also has everything from cozy PJs and flannels to slippers and perfumes included in their holiday gift guide.


In addition to the new photoshoot, Carey also appears in an accompanying video for the brand, joking in a red slip and faux-fur wrap that, “Obviously I’m on my way to meet Santa at the North Pole.” Her message to fans: “Let’s ring in the holidays together.”


Carey has admitted to a love of wearing lingerie around the house (and in her music videos), and the stylish singer once showed off an entire lingerie closet to Vogue. But she’s no diva when it comes to coziness — Carey has a holiday tradition of wearing matching PJs and festive flannels during Christmas celebrations with friends and family.


The new Victoria’s Secret campaign helps to kick off a big holiday season for Carey, whose recent post-Halloween video announcing that “It’s Time” for Christmas has already amassed more than 70 million views on Instagram alone. The singer is also set to embark on her “Merry Christmas One and All” tour later this month. See tickets and dates here.

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