Maluma Shows Some Skin for “Playgirl” as Publication Says Singer 'Wants to Be Your Daddy' (Exclusive)

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“I’ve been [acting sexy] for almost 10 years, since I started my career,” he revealed alongside the steamy shoot

Maluma for
Maluma for 'Playgirl'

Maluma is leaving little to the imagination in his new Playgirl digital cover shoot.

The Columbian singer-songwriter is the face of Playgirl.com's relaunch, and PEOPLE has an exclusive look at their "inside the issue" photoshoot: the steamiest with the "Felices Los 4" singer yet.

In one of the images shared, Maluma, 30, was snapped standing shirtless in a white-walled kitchen, staring seductively into the camera as he cascaded milk from a half-gallon into a bowl of cereal. Beyond an array of tattoos covering his torso, the only article of clothing present is what appears to be a grey textured robe tied loosely around his waist.

In another shot, Maluma goes cowboy, donning a matching denim vest and pant combo (unbuttoned, of course) accessorized by a cream-colored brimmed hat with contrasting black trim.

Despite his eyes being covered by the brim of his hat, Maluma's smile is clearly seen as he props his head up with his left arm and positions his right hand on his groin.

Related: Maluma and His Pregnant Girlfriend Show Off Her Baby Bump and Roses on Valentine's Day

On the cover of Playgirl, the star gets even more comfortable with a laid-back pose, crossing his hands behind his head and fully unbuttoning the top of his coordinating black striped pajama suit.

“I’ve been [acting sexy] for almost 10 years, since I started my career,” Maluma highlighted in his cover interview, noting that people can still "admire someone and think that a person is sexy or that they’re hot," even when that person is in a committed relationship.

Speaking of committed relationships, Playgirl's cheeky choice to say that Maluma "wants to be your daddy" on the cover is a double entendre that also serves as a nod to the fact that the singer is about to become a father.

Maluma on the cover of 'Playgirl'
Maluma on the cover of 'Playgirl'

Related: Maluma Admits He's 'Not Ready' to Be a Dad — but Already in 'Love' with Baby Girl on Way — at 2024 Grammys

He and his girlfriend Susana Gómez announced they were expecting in October 2023 via the music video for "Procura."

After cutting through various shots of Maluma and Gómez together, the video included a clip of the mother-to-be receiving an ultrasound that revealed a baby in her belly. The "Procura" video concluded with footage from a gender reveal party, highlighted by pink clouds of smoke, indicating that the couple is expecting a girl.

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Maluma and Gómez were first spotted together in August 2020, per Hola!, and in the time since, they have been jetting around the world, enjoying date nights, family vacations and more.

As for how Gómez feels about her significant other stripping down for Playgirl, the artist made it known that "she was super happy about me doing the cover."

"She was like, ‘No way! I love it. You’re going to show the world that you’re stronger than ever. That you’re the best version right now. You’re showing the world that you’re killing it.’ Because she knows that’s my career,” he said.

Mickey Boardman, Playgirl's creative director, said in a statement about working with Maluma, “As we embark on a new era in the history of Playgirl, Maluma, feels like the perfect cover star to relaunch the brand. He's hugely talented, successful, and sexy in the open, friendly way that Playgirl stands for.”

The singer's digital cover issue officially launches on Thursday at Playgirl.com.

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