Legendary Entertainment Makes Push Into Non-Fiction, Hires Former Turner Exec Michael Bloom To Oversee Unit

Peter White
·1 min read

EXCLUSIVE: Legendary Entertainment is moving into the non-scripted world.

The company behind Dune and Monarch: Legacy of Monsters has hired Michael Bloom as EVP in charge of the new division.

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Bloom, who reports to Legendary CEO Joshua Grode, will be in charge of developing and producing documentaries and docuseries.

He previously spent a year at Religion of Sports, the company founded by Tom Brady, Michael Strahan and Gotham Chopra, and spent three years overseeing unscripted series for TNT and TBS, where he was responsible for shows such as James Corden’s Drop the Mic, Snoop Dogg Presents The Joker’s Wild and The Misery Index. When he left the WarnerMedia-owned cabler, he set up his own production company, Bongo Pictures, which produced shows including Stylish with Jenna Lyons.

Prior to that he was SVP of Original Content for the newly merged WME/IMG Media and co-created eLeague and was SVP, Original Programming for Fox Sports.

Grode said, “Michael brings unique expertise and an unparalleled track record that makes him a fantastic addition to Legendary’s best-in-class management team, and there is no one better suited to grow our new documentary and documentary series division. We look forward to empowering Michael with Legendary’s top-tier resources, creative partnerships, and properties as we diversify our global portfolio with premium unscripted content.”

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