Kylie Jenner Dazzles in Backless Red Dress at Cosmic Fragrance Celebration Party

Jenner announced the debt of her first solo fragrance — COSMIC — earlier this month on Instagram

Kylie Jenner is celebrating her perfume launch in style!

The Kylie Cosmetics founder, 26, shared her fiery look on Instagram for a party celebrating her debut solo fragrance, COSMIC,  which she launched on her company’s website on March 7.

Jenner wore one of her favorite styles — a cut-out long red dress, which showed off her back and left side of her body. The figure-hugging dress wrapped around her neck, turning into a sleeve on her right arm, while leaving her left arm bare.

She completed the look with white sling-back low-heel pumps and styled her hair in a sleek ponytail with tendrils of her bangs curled on the side of her face. She opted for a minimal jewelry look but had a full bronze eye look for glam with a matching nude glossy lip.

Related: Kylie Jenner Launches First Fragrance: ‘Elevated Scent That Is Perfect for Day and Night’

“Out of this world. ☄️☄️ looooved this glam last night celebrating the launch of COSMIC 🌸,” Jenner captioned a post showing off the look.

She also shared a behind-the-scenes glimpse at the party in a separate Instagram post, which included snapshots of the event’s interior, which was covered with pink flowers, and the exterior, which featured a section where people could take a photo in front of a moon-shaped gray background with the words “Cosmic.”

The bar at the event also had the name of her perfume written over it and was designed with little lighted pieces of what appeared to be the packaging of the perfume. She also shared some pictures inside the event having some cocktails with friends and even showed a pink golf cart used to get around the event.

“Sooo thankful to each and every person who came to celebrate COSMIC with me last night ☄️🌸 the most beaaautiful evening for my beautiful FIRST fragrance,” she captioned the second post. “the love has been OVERWHELMING and i’m just so so grateful 🥹”

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Jenner has shown that red is her power color and previously attended events in a similar cut-out style. For the 2023 Met Gala, she wore a bright red cutout gown by Haider Ackermann for Jean Paul Gaultier along with Lorraine Schwartz jewels.

She also wore a long-sleeved, floor-length bright red gown to Acne Studio’s Womenswear Spring/Summer 2024 Fashion Show at Paris Fashion Week in the fall.

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The business mogul first announced that she would be launching her first perfume earlier this month in an Instagram post unveiling the bottle design and describing the new scent. The perfume bottle, like its name, seems cosmic in its features, as it has an asymmetrical shape with a circular topper.

“COSMIC is a sweet, warm floral, elevated scent that is perfect for day and night,” she captioned one of the three posts revealing the fragrance.

Jenner previously collaborated with her sister Kim Kardashian on the fragrance KKW x KYLIE in 2019.

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