People Think Kim Kardashian’s Balenciaga Statement From Last Year Was Completely “Performative” After Seeing Her Latest Instagram Posts

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Kim Kardashian is being called out for proudly promoting Balenciaga at a luxury event this week.

Close-up of Kim at a media event in a shiny turtleneck outfit
Gotham / WireImage

As you might recall, Balenciaga came under fire last November after advertising their Spring/Summer 2023 collection with photographs of children holding teddy bears in BDSM gear.

Close-up of models wearing Balenciaga
Gilbert Carrasquillo / GC Images

Photos of the shoot quickly went viral on Twitter at the time, and before long, users noticed court documents in the background that mentioned “virtual child porn.” This sparked intense outrage and led to several people accusing the designer brand of sexualizing children.

"Balenciaga features toddlers in ads, holding teddy bears in bondage outfits and with a court document about 'child porn' partially hidden in the image; this is criminal & sick; sexualizing children must be a redline @KimKardashian - speak out now"
@LilaGraceRose / Via Twitter: @LilaGraceRose

A couple of days later, Balenciaga issued a statement apologizing for causing “offense” with the campaign. “Our plush bear bags should not have been featured with children in this campaign. We have immediately removed the campaign from all platforms,” the company wrote.

Demna Gvasalia sitting in a chair and wearing a cap, T-shirt and jacket, thick boots, and jeans with holes at the knees

Above: Demna Gvasalia, creative director of Balenciaga

Dimitrios Kambouris / Getty Images

The brand continued, “We apologize for displaying unsettling documents in our campaign. We take this matter very seriously and are taking legal action against the parties responsible for creating the set and including unapproved items for our Spring 23 campaign photoshoot. We strongly condemn abuse of children in any form.”

Screenshot of Balenciaga's IG story statement
@balenciaga / Via Instagram: @balenciaga

With Kim being one of the biggest faces of Balenciaga at the time, several internet users were keen to see what stance she’d take on the controversy. And a week after the photo shoot surfaced online, the business mogul wound up releasing a statement of her own addressing the disturbing campaign.

Close-up of Kim at a media event
Rodin Eckenroth / Getty Images

“I have been quiet for the past few days, not because I haven’t been disgusted and outraged by the recent Balenciaga campaigns, but because I wanted an opportunity to speak to their team to understand for myself how this could have happened,” she wrote.

I have been quiet for the past few days, not because I haven’t been disgusted and outraged by the recent Balenciaga campaigns, but because I wanted an opportunity to speak to their team to understand for myself how this could have happened.

— Kim Kardashian (@KimKardashian) November 27, 2022

Twitter: @KimKardashian

While Kim went on to say that she was left “shaken by the disturbing images,” she didn’t specify whether or not she’d be severing ties with Balenciaga, as many fans had hoped. Instead, she vaguely added that she was "re-evaluating" her relationship with the brand.

Close-up of Kim at the Met Gala
Noam Galai / GC Images

“As for my future with Balenciaga, I am currently re-evaluating my relationship with the brand, basing it off their willingness to accept accountability for something that should have never happened to begin with — & the actions I am expecting to see them take to protect children,” she wrote.

As for my future with Balenciaga, I am currently re-evaluating my relationship with the brand, basing it off their willingness to accept accountability for something that should have never happened to begin with — & the actions I am expecting to see them take to protect children.

— Kim Kardashian (@KimKardashian) November 28, 2022

Twitter: @KimKardashian

Three months after the controversy, Balenciaga revealed that it was entering a three-year partnership with the National Children’s Alliance, a nonprofit organization that works with hundred of thousands of victims of child abuse across the US every year. Kering, which owns Balenciaga, announced that it would be working with the NCA too in the same partnership.

balenciaga realized their new collection is coming soon and they needed some real damage control: they announced a partnership with the National Children’s Alliance. pic.twitter.com/Pnsgu9zlLh

— alejandra (@wrkhs) February 8, 2023

Twitter: @wrkhs

And while Kim went on to collaborate with and support other designer brands, like Dolce & Gabbana and Schiaparelli, it wasn’t too long before she began rocking Balenciaga again — something that has sparked backlash among fans.

Close-up of Kim in a long-sleeved turtleneck and jeans
Thecelebrityfinder / GC Images

Now Kim has caused a stir once more after proudly rocking a Balenciaga gown to the Kering Foundation’s Caring for Women Dinner this week.

Close-up of Kim in a long-sleeved, shiny turtleneck dress
James Devaney / GC Images

Sharing a bunch of pictures of herself in the Balenciaga dress to her Instagram page, Kim wrote, “Caring for women at the Kering Foundation Gala.” In one of the photos, Kim was joined by Nicole Kidman, who was also wearing a dress made by the designer brand.

Close-up of Nicole and Kim
Lexie Moreland / WWD via Getty Images

Several other celebrities who attended the event opted for other designer brands, like Gucci, Saint Laurent, and Valentino, to name a few.

Salma Hayek and Zoë Kravitz at the event in shiny, sleeveless dresses
Joy Malone / Getty Images

Fans immediately took to the comments to question why Kim was proudly representing Balenciaga. “Why are you both wearing Demna again,” one person commented, referring to the company’s creative director. “But the brand...,” another comment read.

  Gotham / WireImage
Gotham / WireImage

“This is a simple look that she could have commissioned from any brand. I'm here because I'm a fan but this really upsets me,” someone else added.

Close-up of Kim at the event
James Devaney / GC Images

Kim also went on to post a photo of herself and Nicole to her Instagram stories and write, “@balenciaga babes.” This also upset fans and left several people suggesting that her “outrage” from last year was “performative.”

Close-up of Kim at the event
Joy Malone / Getty Images

“I mean even when people asked her to speak out Kim really made a super neutral and vague statement of something along the lines of ‘I’m going to re-evaluate my future relationship with this company and see what they have to say about it,’” one Reddit user wrote. “She didn’t really make any set in stone plans to cut them off completely or never work with them again and was wearing Balenciaga shortly after her posting about the controversy.”

Close-up of Kim on the street in a long trench coat
Raymond Hall / GC Images

“After that statement, she never made another comment. She showed us her stance by continuing to wear and support them,” another person added.

Close-up of Kim walking on the street in a cap, hoodie, and leather pants
Thecelebrityfinder / GC Images

“she never said she was cutting them off, she just said she was ‘reconsidering their relationship’ ... I think that pretty much meant waiting until ppl forgot they were mad at balenciaga,” a third user suggested.

Close-up of Kim in a sleeveless corset top and leather pants
Jose Perez / GC Images

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