Joanna Gaines Shares Throwback Photos, Remembers 20 Years of 'Memories, Mistakes and Mishaps' at Magnolia

The Magnolia Network founder and HGTV alum started her brand alongside husband Chip Gaines in October 2003

Joanna and Chip Gaines are celebrating a major milestone — their beloved lifestyle brand, Magnolia, is celebrating its 20th anniversary.

Joanna, 45, took to Instagram with two heartfelt posts that commemorated the occasion. She started Magnolia alongside Chip, 48, in 2003.

“Here's to 20 years of Magnolia ✨Back in 2003, we could have never dreamed of any of this. Grateful for the wonderful memories, the mistakes and mishaps, and all the miracles along the way. Thank you for being a part of this journey with us. ❤️.”

The first post included a series of photos from a party the couple threw in celebration of the company's birthday at their Magnolia Market at the Silos shopping and dining destination in their hometown of Waco, Texas. The first photo in the post was snapped in the front of the iconic silos, with string lights and fireworks exploding in the background.

Another photo shows Chip and Joanna standing on stage and raising a glass to toast with their guests.

And the final snap shows the couple posing on a balcony, standing above the crowds, with Joanna kissing Chip’s cheek.

Related: Chip Gaines Admits He Once Hit on Martha Stewart at a Party: 'If Anything Happens to Jo, Watch Your DMs'

The second post Joanna shared included a number of throwback photos from “early years” of Magnolia, including Jo's old store and the couple, who recently celebrated their 20th anniversary, when they were newlyweds.

"A scroll down memory lane @magnolia #20years 😍," Joanna's caption reads.

Related: Joanna Gaines Is Back to Host 'Silos Baking Competition' – Get a First Look (Exclusive)

The couple's company came from humble beginnings.

Chip and Joanna married in 2003, shortly before opening Magnolia Market together — but the brand remained relatively under the radar for about 10 years until HGTV's Fixer Upper premiered in 2013.

Since then, the couple has built a Magnolia empire with their own TV network, lines at Target, as well as a store, restaurant, and soon-to-open hotel in Waco. Joanna has also released her own cookbook as well as a line of paints, among many more projects.

Most recently the duo announced they are launching a podcast network. As of Oct. 11, it features two shows: 50 Fires: A Conversation of Money and Meaning and This Morning Walk.

50 Fires is hosted by Carl Richards and will feature "hard conversations that will make people laugh, cry, and most importantly, navigate the complexities of money while uncovering the profoundly personal nature of our financial choices," according to a press release.

The Morning Walk is hosted by Libby DeLana and Alex Elle and promises to "motivate listeners with the power of an everyday walk."

Fans can expect all programs on the network to "feature inspiring and empowering content that will inform, entertain, and catalyze new ways of thinking to expand perspectives and bring people together," according to a press release.

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