Sara Dietschy isn’t your stereotypical tech reviewer.
When she joined YouTube in 2011, her first upload was simply a video about a guitar pedal that she wanted to sell. After posting it on an internet forum, she ended up checking in on the video a year later and realized with a shock that it had amassed over 10,000 views.
"That was my first realization, 'Oh, okay, this is not only a platform to share maybe with my family and friends, but it's something I can use to help people if they want to know about gear,'" Dietschy told In The Know. "So it turned into camera gear."
Dietschy is now a full-time content creator in New York City, with a focus on reviewing tech products. She has over 573,000 subscribers and her top eight videos have over one million views each — the most popular one, "Skydiving in 360 - Virtual Reality," has almost eight million views alone.
"When I tell people what I do, I say YouTuber — and luckily in 2020, that's more exciting than it used to be," Dietschy said. "It's fun that people now recognize what that is."
While Dietschy focuses on tech reviews — cameras, laptops, phones, etc. — she also likes to show behind-the-scenes clips of how she makes her creative projects. By capturing these processes, like how she sets up her equipment or edits her videos, she hopes to inspire other people to join the YouTube community or at least get the ball rolling for them to dive into their own creative projects.
"Beyond the tech events that I get to go to and, you know, just the things that I get to review, the fact that my YouTube heroes — now that they're my peers — is probably the coolest experience."
Dietschy dropped out of college, knowing that the risk of not having a degree meant less to her than the risk of not actually pursuing a creative life.
"I'm a person who had a lot of support from my mom and dad," Dietschy explained.
Now Dietschy is featured on panels and welcomed to tech conferences around the world. Although, there is one thing she would love to change about her incredible journey and future.
"I'm on these panels that are maybe 'Women in Tech,' which is great because I think there are some very specific conversations we need to be having," Dietschy said. "But, I'm more striving to be in a world where maybe there's just a 'Tech Panel' and half the people are women."
Dietschy hopes that she makes tech and science seem more appealing through her YouTube channel and podcast, so that other young girls get involved.
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