Here's Why Michael Jordan Once Turned Down $100M For A Two-Hour Appearance

No matter how big the bag is, Michael Jordan is selective with his time, and rightfully so!

The six-time NBA champion is not only a sports and cultural icon, but Jordan is also quite the businessman.

I mean, when you look at Nike alone and the power his influence has had over the company, one can only imagine that people will pay to use the name and likeness of the former Chicago Bulls star.

Walking Away From Millions

According to NBC News, the sports legend once opted out of a two-hour, $100 million appearance.

“I brought him a deal three years ago for $100 million. And all he had to do was, other than giving his name and likeness, make a one, two-hour appearance to announce the deal and he turned it down,” said David Falk, Jordan’s former agent.

While he did not disclose what the deal was and what exactly led Jordan to turn down millions of dollars for what seemed like a short period of his time, Falk did say his admiration for the superstar changed after the incident.

The Power Of Alignment

“God bless him,” Falk added. “He’s been so successful, it gives him the opportunity to do whatever the hell he wants or not to do things he doesn’t want. I really admire that. He’s very, very selective in the things he wants to be involved in.”

The Cost of Being "Like Mike"

Previously, Jordan opened up about the responsibility that came from everyone’s desire to “be like Mike.”

“If I had to do it all over again there is no way I’d want to be considered a role model,” he said during his 2020 docuseries, “The Last Dance.” “It’s like a game that’s stacked against me. There’s no way I can win.”

Michael Jordan's Net Worth

According to Forbes, Jordan sits on a net worth of an estimated $1.7 billion.

From clothing and shoes to building the empire known as the Jordan Brand, the 59-year-old sports legend has achieved a level of success that allows him to walk away from anything that is not in alignment with who he is.