Foo and Foo Is Taking Over Los Angeles With Mobile Holiday Pop-up

Gender-fluid streetwear brand Foo and Foo is taking its best-selling styles on a ride to celebrate the festive season. The mobile pop-up is set to travel to neighborhoods around Los Angeles from December 10-11.

The special occasion invites guests to get to know the label and the collection IRL, otherwise only found online, while enjoying coffee, drinks and market food. The exclusive FOO van is equipped with a changing room so visitors can try on the pieces and take pictures with interactive decorations.

During its first journey, Foo and Foo visited Echo Park, Silver Lake, Highland Park and Melrose, welcoming some noteworthy visitors such as Haze Khadra, Justine Skye, Stella Maxwell, and Quen Blackwell. The experience proves the brand founder Elizabeth Hilfiger's love for her hometown Los Angeles, where all apparel is developed.

Foo and Foo have made their mark in the industry as a playground destined for exchanging ideas among a creative community. Popular for its genderless approach to streetwear style, notably contemporary and cult, the label encourages a playful approach to self-expression. Designs are made to build on each other to avoid wasteful production.

Peep the Foo and Foo van above and follow the label on Instagram for all updates on locations and other vendors.