Fashion designer Willy Chavarria's essentials: Don Julio, blazers and positive affirmations

Fashion designer Willy Chavarria shares his celebration necessities for USA TODAY's The Essentials.
Fashion designer Willy Chavarria shares his celebration necessities for USA TODAY's The Essentials.

In a new series, USA TODAY's The Essentials, celebrities share what fuels their lives.

Willy Chavarria is rejoicing this holiday season.

The designer, who has worked with everyone from Madonna to Kendrick Lamar and Travis Scott to Sam Smith, is still on cloud nine from his November CFDA Award win for menswear designer, one of the highest honors in American fashion.

"It was really just a time to celebrate," Chavarria says. "It was a time to recognize the work that I've done and my team has done. Anyone that has ever worked with me or been a part of the vision has played into this business and this story that we deliver as a brand."

Chavarria with his namesake brand infuses his designs — mixes of exaggerated suiting and streetwear, flourishes of femininity within masculine silhouettes, luxury and layman's ensembles — with his Mexican American heritage and California sensibilities, bringing Latinidad to New York Fashion Week runways and beyond.

These are his clothing and celebratory essentials:

Willy Chavarria attends the 2023 CFDA Fashion Awards at the American Museum of Natural History on Nov. 6, 2023, in New York City.
Willy Chavarria attends the 2023 CFDA Fashion Awards at the American Museum of Natural History on Nov. 6, 2023, in New York City.

The inspiration behind Willy Chavarria

Chavarria says his "own culture has very much inspired me" in creating his fashion brand.

"It's been just intuitive for me to take elements of Mexican and Mexican American culture and make that a part of my design philosophy, and integrate the people that have inspired me — so Mexican American people — into my work. And on my team and my extended creative family, there's a lot of Latin American people working together on the projects.

"When I first started my brand, and even now, it's a mission of mine to show the many different facets of beauty that exist. I had never seen the type of people that I cast on the runway, or I'd never seen the type of people that I use for editorials, or just modeling and branding. So it's important for me to show Latinos and see ourselves in the public eye in a very beautiful and elevated way."

Willy Chavarria attends Carlos Eric Lopez’s third annual Día de Muertos Celebration at Hollywood Forever on Nov. 1, 2023, in Hollywood, California.
Willy Chavarria attends Carlos Eric Lopez’s third annual Día de Muertos Celebration at Hollywood Forever on Nov. 1, 2023, in Hollywood, California.

Willy Chavarria's Don Julio drink to celebrate — and his spirited go-to holiday gift

Chavarria, who's partnered with Tequila Don Julio for the brand's global "Por Amor" campaign, keeps his drink of choice simple yet effective.

"I love (Don Julio) 1942 on the rocks, that's my jam," he says of the premium tequila. "It's like the perfect combo for all of these amazing events that have been happening. We had the Latin American Fashion Awards, we had the CFDA Awards, we had my runway show that was an incredible moment in the brand history. So all of these really incredible milestones I've been able to share with Don Julio."

The designer also recommends an engraved bottle of Tequila Don Julio 1942 as the perfect personalized gift. "It's in a beautiful box and then it has their name on it," he says, also noting with a wink: "I do (gift) a lot of Willy Chavarria because I get a discount there and the clothes are really good."

Fashion designer Willy Chavarria says his partnership with Tequila Don Julio has helped him celebrate "incredible milestones."
Fashion designer Willy Chavarria says his partnership with Tequila Don Julio has helped him celebrate "incredible milestones."

The quintessential fashion piece Willy Chavarria needs in his closet

Chavarria is a "huge fan of the blazer or the sport jacket."

"That's one of my favorite things to design as well. I feel like it can make you feel very strong in any situation. But it can also just kind of add like an elegance to any look. So I will throw on a great sport jacket with sweatpants and loafers, or I will throw it on with like ratty jeans and like 3-, 4-inch high heeled boots or a suit. I feel like the sport jacket is like the most iconic piece for me. It's just that magic little piece you can throw on and pull it all together."

A model walks the runway at the Willy Chavarria fashion show during New York Fashion Week at the Woolworth Building on Sept. 13, 2023, in New York City.
A model walks the runway at the Willy Chavarria fashion show during New York Fashion Week at the Woolworth Building on Sept. 13, 2023, in New York City.

Which celebrity would Willy Chavarria like to dress?

Though he's dressed top names in entertainment (and even had them walk his runway), one superstar is still on his list: "I feel like I need to dress Usher."

"For some reason, I just think that he would look really good in Willy Chavarria," the designer says, getting excited at the prospect of being part of Usher's Super Bowl halftime show performance rollout. "I'm gonna make that happen. That's a good one."

The Essentials: As Usher lights up the Las Vegas strip, here are his must-haves

Usher attends the 2023 Met Gala celebrating "Karl Lagerfeld: A Line Of Beauty" at The Metropolitan Museum of Art on May 1, 2023, in New York City.
Usher attends the 2023 Met Gala celebrating "Karl Lagerfeld: A Line Of Beauty" at The Metropolitan Museum of Art on May 1, 2023, in New York City.

Willy Chavarria's daily self-care process and bedtime mantra

"I'm a big believer in positive affirmations and imagining what your life is going to be like so that you can grow into that. So before I go to bed, I also pray a lot, but I always envision how I want to be in the future. So it's almost like a mantra. It helps me fall asleep to kind of clear my head of everything. And just think about where I want to live, how I want to be, what I'm going to be wearing when I'm an older man, and you know, just kind of picturing things.

Willy Chavarria, who has partnered with Tequila Don Julio, shares his fashionable essentials.
Willy Chavarria, who has partnered with Tequila Don Julio, shares his fashionable essentials.

"And then when I wake up, the first thing I do is I give thanks. Before I start worrying about anything or thinking about the day, I just stop myself and I give thanks for everything. And both those things really propel me through the day."

This interview has been edited for length and clarity.

This article originally appeared on USA TODAY: Willy Chavarria: Fashion designer's clothing, celebration essentials