Fallon’s ‘Tonight Show’ Claims Largest Demo Ratings Win Since Trump Inauguration
“The Tonight Show” still hasn’t reclaimed the total-viewer crown that Jimmy Fallon previously wore for so long, but NBC’s late-night program just delivered its largest key demo TV ratings win since before President Trump’s inauguration last November.
The 11:35 p.m. late-night show topped its CBS competition among adults 18-49 by 42 percent last week, with a 0.64 versus Stephen Colbert’s 0.45 average. That margin is the biggest in Fallon’s favor since the week of January 9-13.
Older-skewing CBS might counter that they focus more on the 25-54 demo, but “Tonight” won that one too. It also cleaned up among millennials, though that shouldn’t come as much of a shock to those who pay attention to these sorts of things.
Also Read: Colbert: 'Donald Trump Has Done a Lot for Me in the First 100 Days' (Video)
But here’s something Leslie Moonves can hang his (probably really expensive) hat on: CBS’ “Late Show” still brought in more overall audience members per episode than Fallon, with 2.826 million versus NBC’s 2.591 million, per Nielsen.
This past week was what we in the biz call a “clean” one for the top two late-night series, with five nights of original episodes for both shows and no sports overruns.
Oh, and in case readers were wondering, “Jimmy Kimmel Live” finished in its usual place — a distant third. Jimmy Kimmel’s ABC show was a rerun on Friday, though.
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