An ‘Empire’ Collapses: Just How Far Once-Mighty Fox Drama Has Fallen in Ratings | PRO Insight
Empires rise and empires fall. The meteoric rise of hip-hop soap opera “Empire” was great for Fox just a few years ago, but the show’s once giant Nielsen ratings consequently set up an epic fall, and the Lyons (the fictional family at the center of the show) are now limping to the finish line in their final season. The Season 6 start for “Empire,” the show’s first season premiere since Jussie Smollett left, sunk 47% in ratings from the Nielsen numbers for the opening episode for Season 5, according to the TV ratings company’s Live + Same Day data covering the important adults 18-49 demographic. On a percentage basis, that decline is the show’s largest from season premiere to season premiere. Also Read: How Fox Avoided the Premiere Week Ratings Decline Trend | PRO Insight The story was about the same in total viewers. By that all-encompassing metric, the “Empire” Season 6 premiere dropped 46% from Season 5’s initial hour. Previously, the harshest total-viewer disparity between two consecutive season premieres had been -35%, the drop off between Episodes 301 and 401. Adding a week of catch-up viewing to each of the show’s six season premieres paints a slightly better retention...
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