Depop Taps Tastemakers to Turn Your Favorite Small Businesses into Curated Shopping Edits
Depop is continuing to demonstrate its passion for cultivating community, this time with an all-new initiative taking place across our favorite small businesses in Los Angeles.
Dubbed "Depop This Look," the fashion marketplace has tapped a line-up of cultural tastemakers to create shopping edits inspired by the local spots of LA. Enlisting a total of 20 small businesses from Southern California, the partnership sees the likes of Pink's Hot Dogs teaming up with Jordan Firstman, Quen Blackwell joining forces with Neighbors Skateshop and Eunice Chang tapping up Rainbow Bar & Grill. Each location will boast a unique QR code, seamlessly featuring within each space, which, when scanned, allows visitors to access a curated edit of vintage fashion finds and trends.
"To me, fashion is all about finding inspiration in unlikely places and making a statement about who you are," said Firstman in a press release. "I'm so excited to partner with Depop to bring the iconic aesthetic of Pink's Hot Dogs to life and help other fashion lovers sustainably shop the curation."
However, the first installment is just the beginning, because over the next month, Depop is set to launch numerous new edits -- set to include Remi Wolf and Night + Market Song, Cassidy King x De La Nonna, Lia Bass x The Line Hotel, Marcel Ruiz x Supervinly and more. Each location will then remain "shoppable" till May 5.
"I'm so excited to partner with Depop to bring Night + Market Song's eclectic and vibrant style to life," added Wolf. "In both my music and my personal style – I am constantly gaining inspiration from the world around me – and now, it's easy to do the same by shopping Depop's curated Night + Market song edit."
Los Angeles fans can head to Pink's Hot Dogs, Neighbors Skateshop and Rainbow Bar & Grill now to check out the inaugural "Depop This Look" drops, with plenty more still to come.
In other fashion news, Tommy Jeans teased a collaboration with Aries.
