Back in April, Kris professed her love
for Dairy Queen (DQ) in an off-handed
tweet, saying “DQ ranch is unbeatable”.
Somehow, DQ’s social media team
found that tweet in September,
nearly six months later.
They followed up with Kris, launching
a saga that ultimately ended with her
receiving a “ranch care package”.
The 21-year-old explained the
strange saga on TikTok, in a video that
now has more than 650,000 views.
she got an embroidery kit, a ranch-themed
puzzle and a giant, paint-by-numbers poster.
the items seem to coincide with
a line of new, ranch-themed “swag” produced
by DQ in partnership with Hidden Valley.
“Not what I was expecting but
fun,” she captioned the clip.
It’s easy to see why Kris — and hundreds
of thousands of TikTok users —were so
confounded by the care package.
Kris’ tweet, which was posted
to her 72 followers, only had four
likes when DQ responded