Dairy Queen really just sent a 'ranch care package' to a random customer on TikTok

Back in April, Kris professed her love for Dairy Queen (DQ) in an off-handed tweet, saying “DQ ranch is unbeatable”. Somehow, DQ’s social media team found that tweet in September, nearly six months later. They followed up with Kris, launching a saga that ultimately ended with her receiving a “ranch care package”. The 21-year-old explained the strange saga on TikTok, in a video that now has more than 650,000 views. she got an embroidery kit, a ranch-themed puzzle and a giant, paint-by-numbers poster. the items seem to coincide with a line of new, ranch-themed “swag” produced by DQ in partnership with Hidden Valley. “Not what I was expecting but fun,” she captioned the clip. It’s easy to see why Kris — and hundreds of thousands of TikTok users —were so confounded by the care package. Kris’ tweet, which was posted to her 72 followers, only had four likes when DQ responded