Cory Monteith tribute spurs strong social media traffic
Some social media numbers are coming in from Fox’s tribute to Cory Monteith on Glee last night.
Fox included during Glee a promo to drive fans to his favorite charities and to a site helping seeking help for addiction issues. Not only did the episode rank as Glee‘s biggest in a year, the outpouring of fan emotion online resulted in…
— The episode generating more than 822,000 mentions across Twitter and public Facebook data.
— There were more than 350k uses of #rememberingcory, the hashtag that populated Fox’s tribute site. There were also nearly 10,000 referrals from the site to Cory’s charities (Project Limelight, Virgin Unite and Chrysalis).
— At one point during the East Coast telecast last night, seven of the Top 10 trending topics on Twitter were related to Glee.
Thursday’s heartfelt tribute to the fallen Glee co-star delivered 7.4 million viewers and a 2.8 rating among adults 18-49.. Here’s EW’s take on the episode and our full recap.