The message reads, “Special request to all you kids returning to school in the next few days: If you see someone who is struggling to make friends or being bullied because he/she doesn’t have many friends or because they are shy or not as pretty or not dressed in the most “in” clothes — PLEASE step up. Say hi or at least smile at them in the hallway. You never know what that person might be facing outside of school. Your kindness might just make a BIG difference in someone’s life!”
Where It Started
As far as we can tell the movement started when pro MMA fighter Joe Schilling posted the message along with he caption, “Being nice is Cool.”
From there, Joe Rogan shared it and said, “My man @joe_schilling with a beautiful message. It feels good to be nice to people, and you can genuinely help someone and radically improve their life by doing so.”
After that… it went viral!
Big Stars Help It Go Viral
Chris Pratt shared it and Vin Diesel commented on it, saying, “Awesome brother... that is sooo right!”
Comedians Jack Black and Jim Gaffigan got behind the movement. “It’s cool to be kind,” Black said.