Chris Meloni Wears Socks, Only Socks, For July 3 Ad

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If that whole playing-a-cop-on-TV thing ever dries up, Chris Meloni always has ongoing opportunities in the commercial advertising space — as long as he’s willing to take it all off.

In a new advertisement Meloni posted on Instagram, the Law & Order: SVU zaddy shows off his multiple pairs of Tommie Copper socks — and only his socks — while lounging in bed and whipping up some eggs.

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“I never take these babies off,” he brags. “It’s better than being naked.”

This isn’t the first time Meloni has dropped trousers (and shirts, and briefs) to help peddle a product. Last year, he appeared nude in a Peloton ad, though his netherbits were blurred.

“Apparently, some people think the way I work out is strange,” said Meloni in the spot. “Honestly I don’t get it. Me, I don’t think using the Peloton app is strange at all.”

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