Chris Brown’s ’11:11′ Is No. 1 on Top R&B Albums Chart
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It’s Chris Brown’s time again on Billboard’s Top R&B Albums chart as his new project, 11:11, debuts at No. 1 on the list dated Nov. 25. The set, released on Nov. 10 through CBE/RCA Records, starts with 45,000 equivalent album units earned in the U.S. in the week ending Nov. 16, according to Luminate.
The new champ also achieves a feat that had seemed nearly impossible in the last year, unseating his RCA labelmate SZA’s SOS blockbuster from the No. 1 spot on Top R&B Albums. Since SOS docked at No. 1 on the chart dated Dec. 24, 2022, the album had ranked at No. 1 every week since – a total of 48 frames.
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Streaming contributes most of 11:11’s first-week activity. 38,000 units of the album’s 45,000 total are from streaming clicks, equaling 51 million official on-demand audio and video streams of the album’s songs. Traditional album units provide 6,000 units from the remaining sum, with the last 1,000 units from track-equivalent album units. (One unit equals the following levels of consumption: one album sale, 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams for a song on the album.)
In all, 11:11 gives Brown his fifth No. 1 on the Top R&B Albums chart, which began in 2012.
Elsewhere, 11:11 clocks a No. 2 entrance on Top R&B/Hip-Hop Albums and No. 9 on the all-genre Billboard 200. On both charts, the launch secures Brown’s 12th top 10 album – the entirety of his output, sans his collaborative mixtape with Young Thug, Slime & B, which peaked at No. 15 on the former and No. 24 on the latter list.
As 11:11 arrives, eight of its songs appear the Hot R&B Songs chart, including six debuts. The previously released singles “Sensational” jumps 21-7 in its third week on the list, while “Summer Too Hot” re-enters at No. 23 after having achieved a No. 6 peak in August. Here’s a look at the 11:11 placements on this week’s list:
No. 7, “Sensational,” featuring Davido & Lojay
No. 8, “Angel Numbers/Ten Toes”
No. 9, “That’s on You,” featuring Future
No. 11, “No One Else,” featuring Fridayy
No. 12, “Press Me”
No. 17, “Feel Something”
No. 22, “Nightmares,” featuring Bryson Messia
Brown also lands a ninth concurrent hit on this week’s chart. His collaboration with Ciara, “How We Roll,” slides 8-15, in part due to the 11:11 debuts, in its 14th chart week.
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